IntraFi Network Hiring for Director, Partner Marketing Job at Arlington, VA Full Time

Open Position: Channel Marketing Program Manager

At IntraFi Network, we prosper by working hard in an open and creative environment. Our employees enjoy the flexibility of a hybrid work environment (flexible telework/remote schedule) along with robust benefits and career growth opportunities. Our efforts to create and maintain a culture that values our people have led us to be designated among the top fintech companies to work for by American
Banker. IntraFi Network has also been recognized as one of the best places to work by the Washington
Post’s Top Workplaces and the Washington Business Journal’s Best Places to Work. Our company is also recognized among Fortune’s lists of Best Workplaces—Small & Medium Businesses and Best Workplaces in Financial Services and Insurance.

Headquartered in Arlington, Virginia, IntraFi Network – the nation’s largest deposit allocation service provider and the inventor of reciprocal deposits – provides dynamic, all-weather balance sheet and liquidity management solutions to help financial institutions grow franchise value. The company, chosen by thousands of banks since its founding nearly two decades ago, has assembled the largest bank network of its kind. Its solutions help institutions to acquire high-value, local relationships; purchase funding; and reduce collateralization costs.

What is the role?

You will be a key member of our Marketing team, reporting to the Vice President of Channel Marketing and focused on the development of go-to-market programs and strategies to support existing clients, key partners, and new product launches. You will be responsible for digital and traditional marketing that involves driving market awareness and adoption, content creation, Account-based Marketing, and demand generation activities. You should possess the experience and qualifications to perform the following core responsibilities:

• Creating and updating B2C and B2B marketing materials for hard copy, electronic, and web publication by soliciting input from and collaborating with others, discerning key communication points, writing content, collaborating with internal graphic designers, and shepherding iterations through a formal review process
• Partnering with product management to develop positioning and messaging that resonates with the various target audiences
• Developing marketing campaigns that support revenue growth and awareness
• Evaluating the qualitative and quantitative effectiveness of all programs, campaigns, and new product launches

What qualifications are required?

• BS or BA in Marketing or Communications and 10+ years of professional marketing experience
• Ability to effectively positioning B2B/B2C financial services products for adoption and growth
• Confidence to present to executives and to collaborate with both internal and external program partners
• Mastery of both verbal and written communication skills
• Strong proficiency in Microsoft 365 office tools, specifically PowerPoint
• Capacity for multitasking within tight deadlines
• Excellent organizational skills
• Ability to demonstrate initiative and customer-centric, goal-oriented mindset
• Finance/banking experience required
• Hubspot marketing automation experience a plus

IntraFi Network LLC is an Equal Opportunity Employer and does not discriminate on the basis of race, color, national origin, sex, religion, age, veteran status, disability, or sexual orientation in employment of the provision of services.

Job Type: Full-time

Pay: $125,612.81 – $175,972.59 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Employee assistance program
• Employee discount
• Flexible spending account
• Health insurance
• Health savings account
• Life insurance
• Paid time off
• Parental leave
• Professional development assistance
• Referral program
• Relocation assistance
• Retirement plan
• Vision insurance

Schedule:

• Monday to Friday

Supplemental pay types:

• Bonus pay

Ability to commute/relocate:

• Arlington, VA 22209: Reliably commute or planning to relocate before starting work (Required)

Experience:

• Marketing: 8 years (Required)

Work Location: Hybrid remote in Arlington, VA 22209