Versa Designed Surfaces Hiring for Marketing Manager at New Albany, Indiana, United States, 47150 Full Time

SUMMARY

This position will coordinate / implement / maintain all global strategic marketing initiatives for all divisions of Versa Designed Surfaces.

ESSENTIAL DUTIES AND RESPONSIBILITIES :

• Assist Design Director in thematic development for new product merchandising (i.e., marketing copy, pattern / color names, photography direction, presentation materials, etc.)
• Provide creative leadership for developing / maintaining graphic standards for all branding and marketing / promotional activities.
• Coordinate all advertising / promotions initiatives / plans.
• Implement communication plans (internal / external) and aggressive PR programs, including editorials, feature stories, case studies, copywriting, newsletters, award entries, etc.
• Manage implementation and maintenance of all corporate / brand websites.
• Implement and maintain social media programs (i.e., Facebook, LinkedIn, Pinterest, Instagram, corporate blog, etc.).
• Provide art direction and creative copywriting for all brochures / collateral materials, web sites, technical materials, newsletters, etc.
• Participate in select tradeshows, industry events, and distributor sales meetings with occasional field travel.
• Manage corporate intellectual property (trademarks, copyrights, patents) initiatives / assets
• Work closely with Business Development Leaders to develop / create sales presentations (PowerPoint, video, GoToMeeting, etc.

material, messaging, etc. for use at customer sales meetings, facility visits, training, etc.

Manage all new product launches and sampling projects to ensure all Line-plan objectives / timing are met.

SUPERVISORY RESPONSIBILITIES :

Responsible for the daily supervision of 1-2 hourly employees

MINIMUM REQUIREMENTS :

• Bachelor’s degree in Advertising, Communications, Design, Marketing or Equivalent.
• 5 years+ relevant experience required, with preference to Architectural / Design product marketing.
• Must be highly creative, with strong communication skills and attention to detail.
• Strong computer and project management skills.
• Well organized and ability to handle multiple projects simultaneously.
• Results orientation with high-level problem-solving skills.
• International marketing experience a plus.

CERTIFICATES, LICENSES, REGISTRATIONS :

N / A

PHYSICAL DEMANDS :

The physical demands described here are the representative of those that must be met by an employee to successfully perform the essential functions of this job.

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

While performing the duties of this job, the employee is occasionally required to stand; walk; sit; use hands to finger, handle, or feel;

reach with hands and arms; climb or balance; stoop, kneel, crouch, or crawl; talk or hear. The employee must occasionally lift and / or move up to 25 pounds.

WORK ENVIRONMENT :

The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of the job.

Reasonable accommodations may be made to enable individuals to perform the essential functions.

The job description does not constitute an employment agreement between the employer and employee and is subject to change by the employer as the needs of the employer and requirements of the job change.

The duties listed above are intended only as illustrations of the various types of work that may be performed. The omission of specific statements of duties does not exclude them from the position if the work is similar, related or a logical assignment to the position.

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