Job Description
DUTIES :
Act as a subject matter expert on sales leads.
Owner of strategy and roadmap for reporting and analysis of sales leads.
Maintain relationship for managing daily reporting and analysis for world-wide sales leads across 5 corporate divisions in life sciences industry.
Daily management of reporting for marketing business decision support.
Performance analysis as needed around leads, opportunities, and revenue.
Data architecture for business intelligence infrastructure, including automation script coding, testing, and deployment.
Develop and maintain KPI dashboards for various digital projects and funnel metrics in order to make data driven decisions.
Manage video email platform for GSS service sales team.
Lead organic blog and social media content development and deployment.
Social media marketing channel activation and management via SciShare platform.
Lead GSS web optimization and SEO efforts.
Serve as a customer journey expert for digital campaigns.
Partner with Product Management team to develop and deploy Product Display Pages for direct and channel partner digital properties.
Assist with paid digital placement, tracking and optimization.
Monitor and manage spending on digital marketing activities to meet budget requirements.
Manage key vendor relationships : billing process, access to tools (e.g. RevBase) and NDA agreements.
REQUIREMENTS : Masters degree in Information Systems, Business Administration, Marketing, or related field of study. Employer also accepts a Bachelors degree in Information Systems, Business Administration, Marketing, or related field of study plus 3 years of marketing, business intelligence, or related experience.
Must have experience or knowledge with :
Travel : Up to 20% domestic and international travel required.
Salary : $118,328.83 – $166,400 / year
Compensation and Benefits
The salary range estimated for this position based in California is $118,328.83-$166,400.00.
This position may also be eligible to receive a variable annual bonus based on company, team, and / or individual performance results in accordance with company policy.
We offer a comprehensive Total Rewards package that our U.S. colleagues and their families can count on, which includes :
For more information on our benefits, please visit : https : / / jobs.thermofisher.com / global / en / total-rewards
Thermo Fisher Scientific is an EEO / Affirmative Action Employer and does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability or any other legally protected status.
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