Stride, Inc Hiring for Campaign Marketing Specialist (Remote) Job at Remote Full Time

Over 20 years ago, Stride was founded to provide personalized learning — powered by technology. We reached students where they were in their own journeys. We knocked down their barriers to great education. And we gave every learner equal opportunity to succeed — however they defined success. Stride innovated the learning experience with online and blended learning that prepared them for their lives ahead.

Stride is a community of passionate leaders. Whether teachers, engineers, curriculum writers, or financial managers — whatever your expertise or role, we all work to empower futures through learning. And changing the trajectory of learning itself is one of our greatest missions. Join us in developing more effective ways to learn and helping learners build the skills and confidence they need to make their way forward in life.

As the Campaign Marketing Specialist you will be a member of the marketing team in a fast-paced, end-to-end corporate marketing department that strives to continually test new approaches to improve performance. Reporting to the Marketing Director, the Campaign Marketing Specialist is responsible for creating omni-channel campaigns to drive enrollment of new students and engagement with existing students, supporting the company’s online schools. You will champion Stride, working closely with the social media team, creative team, demand gen team, product team, external agencies, and our schools. Our diverse team values your contributions, thrives on collaboration, and celebrates successes together. Your role will be to ensure that prospective parents are fully aware of and understand what we offer, thus supporting Stride’s overall enrollment goals.

The Campaign Marketing Specialist will be responsible for supporting, planning and executing marketing campaigns to support Stride’s main business line: our management of 60+ online schools. This includes working with stakeholders across the company to set campaign objectives, develop a campaign launch plan, partner with internal or external teams to develop appropriate communications elements for use in multiple on-and off-line channels. You’ll also measure the effectiveness and impact of these campaigns while contributing to an ongoing learning agenda through rigorous and agile testing. This business is Stride’s strategic priority, and thus you will have many opportunities to innovate and make an impact to the organization

ESSENTIAL FUNCTIONS: Reasonable accommodations may be made to enable individuals with disabilities to perform the essential duties.

• Create marketing campaigns with a focus on digital marketing including paid media, digital events, social and search with the goal of customer acquisition and retention
• Develop go-to-market plans by working across MarComm, Demand Generation, and Enrollment Ops
• Work with internal Creative / Dev Teams to create emails, landing pages, lead capture forms and reporting
• Work with external agencies on crafting and running local, regional, and national marketing campaigns
• Develop A/B testing to optimize the product presentation to our target audience
• Serve as a credible subject matter expert with a working knowledge of areas of responsibility
• Forge strong relationships with internal teams and external organizations
• Ensure thorough, timely and accurate stakeholder communications

Supervisory Responsibilities: This position has no formal supervisory responsibilities.

Minimum Required Qualifications:

• 3-5 years of experience in marketing, specifically in managing promotions, OR
• Equivalent combination of education and experience

Certificates and Licenses: None required.

Other Required Qualifications:

• Ability to manage and juggle priorities on a daily basis and work independently
• Highly organized, detail-oriented, meets deadlines consistently
• Strong strategic thinking, analytical thinking, problem-solving skills
• Excellent presentation skills with ability to leverage technology effectively
• Excellent interpersonal and collaborative skills with ability to build strong working relationships
• Ability to work both independently and within a team-oriented environment
• Strong project management and organizational skills with attention to detail
• Excellent written and oral communication skills
• Experience setting and delivering against measurable marketing metrics
• Highly organized, detail-oriented, meets deadlines consistently
• Ability to prioritize effectively and manage competing priorities to deliver and drive results
• High level of quality and accountability for work product
• Microsoft Office (Outlook, Word, Excel, PowerPoint, Project, Visio, etc.); Web proficiency.
• Ability to travel 10% of the time
• Ability to clear required background check

Desired Qualifications:

• Product marketing experience
• Promotions/events marketing experience

Work Environment: The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• This position is virtual and open to residents of the 50 states and D.C.

Compensation & Benefits: Stride, Inc. considers a person’s education, experience, and qualifications, as well as the position’s work location, expected quality and quantity of work, required travel (if any), external market and internal value when determining a new employee’s salary level. Salaries will differ based on these factors, the position’s level and expected contribution, and the employee’s benefits elections.

• We anticipate the salary range to be $40,576 to $76,531. Eligible employees may receive a bonus. This salary is not guaranteed, as an individual’s compensation can vary based on several factors. These factors include, but are not limited to, geographic location, experience, training, education, and local market conditions. Stride offers a robust benefits package for eligible employees that can include health benefits, retirement contributions, and paid time off.

The above job is not intended to be an all-inclusive list of duties and standards of the position. Incumbents will follow any other instructions, and perform any other related duties, as assigned by their supervisor. All employment is “at-will” as governed by the law of the state where the employee works. It is further understood that the “at-will” nature of employment is one aspect of employment that cannot be changed except in writing and signed by an authorized officer.

Stride, Inc. is a Federal Contractor, an Equal Opportunity/Affirmative Action Employer and a Drug-Free Workplace. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, protected Veteran status age, or genetics, or any other characteristic protected by law.

Job Type: Full-time

Pay: $55,000.00 – $66,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Flexible schedule
• Flexible spending account
• Health insurance
• Life insurance
• Paid time off
• Parental leave
• Professional development assistance
• Referral program
• Tuition reimbursement
• Vision insurance

Schedule:

• Monday to Friday

Supplemental Pay:

• Bonus pay

Application Question(s):

• What is your desired salary for this position?
• Do you require immigration sponsorship for work authorization now or in the future (for example, H-1B status)?

Work Location: Remote