Resource One Credit Union Hiring for Marketing Manager at Dallas, Texas, United States, 75215 Full Time

Description :

Are you an experienced Marketing Manager that can develop creative content highlighting the products and services of the company?

Do you have excellent communication skills with the ability to connect with a diverse audience?

If so, we may be looking to hire YOU !

Resource One Credit Union is seeking a creative and results driven Marketing Manager to lead us in our internal and external marketing campaign.

To be successful in this role the Marketing Manager will need to be innovative, inspiring, engaging and willing to think outside of the box as this individual will provide the overall leadership and management of the Marketing Department through organizing and directing projects that compliment the strategic objectives of the Credit Union.

Under the supervision of the Director of Marketing and Community Engagement, the Marketing Manager will develop and oversee the Marketing’s budget, plan, digital securities and promotions that include;

advertising, public relations and promotional campaigns.

Responsible for maintaining the Credit Union’s professional image, the Marketing Manager will oversee R1’s company website, social media sites, intranet, and other various web based resources and projects that contribute to the appeal and efficiency of our professional business relations and and relationships with our current and future members, while having the ability to participate in the inception and development of new products and services, based on perceived member needs.

Additional Responsibilities :

• Develops strategic marketing plan, budgets, and innovative promotional and marketing ideas.
• Researches and analyze the environmental, competitive and business conditions.
• Updates and maintains all credit union electronic information sites including website, home banking, social media and intranet.
• Works with the Director of Marketing and Community Engagement to develop marketing plans, goals and strategies for the marketing department.
• Create and manage the marketing budget.
• Tracks actual versus planned marketing results and reports performance.
• Ensures that the quality and integrity of marketing and sales programs and activities are supported by marketing.
• Ensures that marketing functions are carried forward in accordance with established Credit Union plans and goals.
• In conjunction with the Director of Marketing and Community Engagement, conducts periodic reviews of existing marketing activities.

Provides recommendations regarding improvements in delivery mechanisms, public relations, and new products and services.

• Ensures regulatory compliance as it relates to development of promotions and marketing programs.
• Evaluates the marketing department’s effectiveness through analyses of department activity, new account data, and member statistics.
• Assists the Director of Marketing and Community Engagement to develop and monitor the marketing budget. Manages and oversees expenses of the department.
• Please note that this job posting is not compromised of the full duties and responsibilities of this position.

Requirements :

• Bachelor’s degree in Marketing or other similar field or
• 3+ years of similar or related experience.
• 2+ years of supervisory experience.

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