Pinsy Shapewear Looking for Klaviyo Email Marketing Manager (Retention Marketing,Email, SMS & Loyalty) at Remote Full Time

Pinsy’s mission is to create beautiful Shapewear that can be worn as Outerwear. We empower women to love their bodies and ditch the idea that shapewear has to be hidden and embarrassing.

We create innovative and size-inclusive shapewear to enhance all bodies. We are looking for a Customer Retention Manager to join us in building the next generation of shapewear.

• We are looking for a passionate, customer-centric, data-driven team player to manage all retention and lifecycle efforts, reporting to our Chief Marketing Officer.
• You’ll be responsible for improving customer lifetime value and growing repeat customer revenue, working with internal and external partners to optimize our email + SMS flows, web products, and loyalty programs.
• We believe retention is one of the biggest growth opportunities for the company over the next three years.
• You’re rigorous about using data and insights to improve the customer experience across every stage of the life cycle.
• You are good at Segmenting customer databases and maintaining lists of segmented customers and how to engage these customers with your content and strategy.
• You’re comfortable making decisions at 70% confidence and thrive in a state of continuous learning and growth.
• We’re a small but growing team, and are looking for a go-getter who’s excited to apply a growth mindset to an ever-changing set of challenges as our company grows.
• You can take a logical approach to problem solving, be super attentive to the finest details of what customers are asking.
• You have an entrepreneurial mindset – you are brilliant in starting up and executing on new opportunities.
• You can work from anywhere as long as you can be online during our regular office hours.

Role & Responsibilities:

• Experience with Klaviyo is Required. Shopify experience is preferred.
• Internal owner of email, SMS, loyalty, referral, and other retention initiatives.
• Set KPIs, build testing roadmaps, and own execution across customer marketing touchpoints.
• Help us develop deeper understandings of our customer cohorts through data.
• Serve as the internal champion of retention data and initiatives.
• Work with the brand team to strategize and project manage regular Email and SMS campaigns.
• Work with our product team to strategize A/B tests of our lead capture flow and customer experience on site.
• Work with brand and product teams to translate our mission, brand and product offering into a compelling marketing, product and content strategy for existing customers within CRM, loyalty, and other customer touchpoints

Requirements:

• At least five years of related CRM experience in a similar job
• Demonstrable success in delivering repeat customer revenue growth at scale at a B2C company or agency.

• Applicants with experience in both CRM and loyalty/membership marketing strongly preferred.
• Applicants with direct experience in using Yotpo and Klavyio will be an advantage.
• Can analyse data to understand customer behavior
• Is creative enough to create and write content, to send eye-catching email campaigns, and to work with social media.
• You love your work and your passion for detail is apparent in everything you do.
• You know when the extra mile is needed, but you also know how to decompress and enjoy life.
• You are ready to grow and welcome the opportunity to learn.

Job Type: Full-time

Benefits:

• Flexible schedule
• Paid time off

Schedule:

• Monday to Friday

Supplemental Pay:

• Bonus pay

Application Question(s):

• Please submit examples of emails youve created
• Experience with Klaviyo is a must – do you have experience with Klaviyo?

Experience:

• Email marketing: 3 years (Required)

Work Location: Remote