Mediabistro Hiring for Digital Marketing Specialist – Agent Marketing at Tempe, Arizona Full Time

Overview

We are not just offering a job but a meaningful career! Come join our passionate team!

As a Fortune 50 company, we hire the best employees to serve our customers, making us a leader in the insurance and financial services industry.

State Farm embraces diversity and inclusion to ensure a workforce that is engaged, builds on the strengths and talents of all associates, and creates a Good Neighbor culture.

We offer competitive benefits and pay with the potential for an annual financial award based on both individual and enterprise performance.

Our employees have an opportunity to participate in volunteer events within the community and engage in a learning culture.

We offer programs to assist with tuition reimbursement, professional designations, employee development, wellness initiatives, and more!

Visit our Careers page for more information on our benefits , locations and the process of joining the State Farm team!

Responsibilities

We are currently seeking a highly skilled and experienced individual to join our Agent Marketing division as a Digital Marketing Specialist.

The opening aligns to our digital and social function and focuses on improving agents’ digital enablement through marketing programs, initiatives and capabilities.

In this role, you will be responsible for planning, developing and executing comprehensive digital marketing strategies to enhance our online presence and drive brand awareness.

The ideal candidate will possess a strong digital marketing skill set including expertise in display advertising, social media marketing, audio / video streaming platforms, and other emerging digital channels.

You will analyze market trends, identify target audiences, and implement creative and data-driven campaigns to effectively reach and engage our target customers.

Additionally, you will be responsible for monitoring and optimizing campaign performance, leveraging analytics tools to measure key metrics, and ensuring continuous improvement.

Qualifications

To be successful in this role a minimum of 3 years of professional-level digital media expertise is required. Candidates should have a proven track record in driving successful digital marketing campaigns, a deep understanding of various digital platforms, and a passion for staying up to date with the latest industry trends.

Strong analytical abilities, exceptional communication skills, and the ability to work collaboratively in a fast-paced environment are essential.

If you are a digital marketing expert who thrives in achieving performance outcomes, successfully works within cross-functional teams, is constantly innovating, and is looking to make a significant impact in a dynamic and growing organization, we encourage you to apply.

• Manages multiple / complex projects, successfully using project management tools and processes
• Vendor Management
• Exemplary presentation skillsets
• Must effectively work in a cross functional and matrixed organization
• Extremely strategic and analytical
• Strong initiative and attention to detail
• Works well in a team, yet also highly self-sufficient

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