IV Media LLC Hiring for Email Marketing Specialist at Eden Prairie, Minnesota, United States, 55344 Full Time

LOCATION : Eden Prairie, MN

DEPARTMENT : Christopher & Banks – Marketing

REPORTS TO : Sr. Director, Digital (Christopher & Banks)

SUPERVISES : N / A

Overview

The Email Marketing Specialist for Women’s Specialty Apparel retailer, Christopher & Banks, is responsible for all email marketing strategy, execution, and analysis.

KEY RESPONSIBILITIES

• Responsible for all email marketing campaign deployment, ensuring campaigns are executed timely and accurately.
• Plan, manage, and execute day-to-day and monthly email marketing operations and strategies.
• Own the email content calendar, making updates and changes as needed for lifecycle and ad-hoc communications, and communicating them internally.
• Analyze and monitor email performance and KPIs, regularly communicating results and optimization ideas via reports and presentations.
• Partner cross-functionally with buyers to understand merchandising initiatives and big ideas.
• Work closely with designers on email stories, product to feature, copy, and overall look and feel of emails.
• Slice and upload email content, create and insert tracking links, and proof emails for accuracy.
• Research and communicate ideas for strategies and processes to streamline email marketing operations.
• Contribute to the ongoing development of our marketing and analytics infrastructure to support customer outreach campaigns and leverage data to drive engagement and sales.
• Other duties as assigned by manager.

QUALIFICATIONS / KNOWLEDGE, SKILLS & ABILITIES

• Associate’s or Bachelor’s degree or equivalent combination of education and experience
• Minimum of 3-5 years of experience in online marketing and operations
• Experience working with email service providers (Salesforce Marketing Cloud preferred)
• Experienced in Adobe Creative Suites (emphasis on Adobe Photoshop)
• Experienced in creating email journeys and creating drip campaigns
• HTML / CSS experience is preferred
• Proficient in Microsoft Office Suite with advanced skills in Excel
• Demonstrated ability to own cross-functional projects, aligning team members around deliverables and success metrics
• Process and detail orientation, with strong project management skills
• A desire to master new tools, platforms, and channels
• A passion for following and analyzing digital marketing trends to keep our efforts cutting-edge
• Ability to adapt quickly as business and brand priorities shift
• Ability to interact cross-functionally with third party vendors

DISCLAIMER

IV Media LLC is an equal opportunity employer. We are committed to complying with all applicable laws providing equal employment opportunities to individuals regardless of sex / gender, sexual orientation, age, disability, race, color, ethnicity, religion, creed, national origin, or other protected characteristics as defined by state, federal, or local law.

The individual in this role must be able to perform the essential job functions with or without a reasonable accommodation.

In the event that an applicant or employee wishes to seek a reasonable accommodation, please contact IV Media’s Human Resources department for further direction.

This job description is intended to convey the general nature and scope of the position and not to be construed as an exhaustive list of all responsibilities, duties, and skills required.

All employees may be required to perform duties outside of their normal responsibilities as needed, and IV Media management reserves the right to amend the duties and responsibilities of this role at any time to meet business needs.

Compensation details : 60000-68000 Yearly Salary

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