At Infobip we dream big. We value creativity, persistence, and innovation – passionately believing that it is through teamwork that we can all reach greater heights.
Since 2006, we have been innovating at the edge of technological possibilities and are now shaping global communications of the future.
Through 75+ offices on six continents, Infobip’s platform is used by almost 70% of the population, making it the largest network of its kind and the only full-stack cloud communication platform (CPaaS) globally.
Join us on our mission to create life-changing interactions between humans and online services with new and unseen solutions.
As the Integrated Marketing Manager, you will champion the development and execution of marketing strategies that correspond seamlessly with our overarching business goals within your assigned vertical.
Your role involves interfacing with multiple customer-facing squads, aiding in Tier 1 planning, driving the orchestration and implementation of marketing campaigns, leading selected field marketing initiatives and reporting.
Your strategic insight and hands-on involvement will be integral to successfully executing our marketing objectives. Strategic insight per vertical and customer type will come from our HQ ‘Segment Marketing’ team, and this role will report directly into the region.
Integrated Marketing Strategy Development : Create and own the integrated marketing strategy for your assigned vertical.
Collaborate with key stakeholders to identify the target solution focus, vertical-specific events, industry bodies, associations, and accounts to implement brand awareness and thought leadership campaigns.
All actions should be created to support squad TALs.
Based on this understanding, provide consolidated inputs for annual and quarterly marketing plans and associated budgets.
Ensure these plans align with the strategic objectives of your assigned vertical and cater to the unique needs of each region they will be activated in.
The goal is to create a cohesive and impactful global marketing strategy that successfully drives growth in all regions while maintaining strategic alignment.
Recommend improvements based on campaign performance and feedback.
in collaboration with your assigned verticals and the segment HQ team.
Qualifications
Have 5+ years of marketing experience working cross-functionally with internal stakeholders, revenue, and HQ teams to strategize and execute campaigns from birth to grave.
Understanding CPaaS is a plus.
SFDC, Qlik, Jira, and Google Analytics).
Additional Information
Why our employees choose us (and stay)?
Learn as you grow – Starting from an onboarding program to internal education, educational resources, e-learning, to external training – we invest heavily in employee learning and development.
Awesome clients – We serve and partner with a majority of leading mobile operators, OTTs, brands, banks, social networks, aggregators and countless more.
Great environment – Team spirit, passion, creativity, persistence, and collaboration are the drivers of our company.
Connect globally – Work with Bippers, teams, and partners from all over the world. We put the “global” in globalization.
Opportunity Knocks. Often. – Being a part of a growing company in a growing industry, we challenge you to grow! Whether it’s horizontal, vertical, or angular, we want to support the path that you want to carve.
Never a dull moment – We work with powerful companies with great impact which pushes us to work on the highest possible level.
Work on uncharted challenges and push boundaries daily.
Twelve (12) weeks of paid parental leave; Participation in share ownership plan; Fourteen (14) paid holidays annually; Annual bonuses, at Infobip’s sole discretion.
Salary Range – An annual salary base of $86K-115K plus an annual bonus (the salary of the finalist selected for this role will be based on a variety of factors, including but not limited to internal equity, job-related knowledge, experience, education, and skillset).
Infobip employees are people with diverse backgrounds, characteristics, and experiences that share the same passion and talent that helps us achieve our mission.
That’s why Infobip is committed to creating a diverse workplace and is proud to be an equal-opportunity employer.
All qualified applicants will receive consideration for employment without regard to race, color, ancestry, religion, age, sex, sexual orientation, gender, gender identity, national origin, citizenship, disability, veteran status, or any other part of one’s identity.
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