HopeTree Family Services Hiring for Marketing and Communications Coordinator Job at Salem, VA Full Time

Job Summary

The Marketing & Communications Coordinator is responsible for supporting the efforts of the marketing team to carry out marketing and communications campaigns. Tasks include coordinating the development, execution, and monitoring of email, digital, social media, and content marketing campaigns, designing and creating original content, capturing visual components through video and photography, conducting market research, and assisting with community events.

Job Responsibilities

1. Will be an example of and foster an environment of our core values of;

a. Ministry – We are servant leaders. We strive to be the hands and feet of Jesus and demonstrate Christ’s love to everyone we come in contact with. We believe we are here for the purpose of going the extra mile while serving those in our care and one another.

b. People – We love and care about people. All people have dignity and deserve our respect. Each HopeTree employee is important. We will be intentional in earning the respect of our team members, colleagues, partners, and those we serve. We will assume positive intent of everyone we engage, as we accept that everyone is doing his or her best. We value healthy relationships, team work, collaboration, support, and creating a healthy work environment.

c. Stewardship – We recognize that HopeTree and the resources we are blessed with are not our own. We commit to apply our time, money, talents, and other gifts wisely. We will work collectively to grow the resources entrusted to us so we can continue this good work.

d. Excellence – We pursue excellence. We commit ourselves to personal, professional, and organizational growth, in order to be the best provider of human services in Virginia. We will constantly measure, evaluate, and refine our approach and focus on solutions.

e. Accountability – We are accountable to God, our funders, our clients, our board, and one another. We will do the right things at the right time for the right reason. And when we fall short, we will be honest and make it right.

2. Assists with development, designs and edits of marketing materials and creative for marketing campaigns and events.

3. Coordinates materials and placement with media, distributors and suppliers.

4. Maintains inventory and stock of promotional and marketing materials.

5. Researches market trends competitive products and services by identifying and evaluating characteristics, market share, pricing, and advertising.

6. Supports with planning of meetings and trade shows by identifying, assembling, and coordinating requirements with each department; establishing contacts; developing schedules and assignments; coordinating mailing lists.

7. Updates job knowledge by participating in educational opportunities; reading trade publications.

8. Provide general and administrative support to the marketing team as needed.

9. Designs email campaigns and surveys for fundraising appeals and other Agency needs.

10. Assists with maintaining all agency web properties, employing a continuous improvement process to site design and functionality.

11. Analyzes and reports out on web traffic, analytics, engagement and any other metrics as assigned.

12. Assists the Director of Marketing & Communications with photography, videography, graphic design, and proofreading. Archives materials as directed.

13. Creates and manages content for Agency social media accounts.

14. Collaborates with project managers for Agency as assigned to prepare collateral materials for all departmental initiatives including but not limited to: design, ordering/print, assembly and dissemination of materials.

15. Develops and maintains knowledge of marketing, communications, and events of peer organizations to make recommendations for best practices.

16. Participates in staff planning and committee meetings.

17. Performs all other duties as assigned.

Job Requirements

· Minimum of Bachelor’s degree with 2-3 years experience in communications, marketing, graphic design, public relations or media studies or related fields.

· Experience working in Adobe Creative Suite (Photoshop, InDesign, Illustrator).

· Proficient in Microsoft Office (Word, Excel, PowerPoint, Outlook)

· Proficient in video editing software (Adobe Premiere, etc.)

· Content management system experience (WordPress is ideal).

· Well-versed in social media (Facebook, Twitter, YouTube, Instagram, etc.).

· Excellent written, verbal, and visual communication skills.

· Highly organized and detail oriented.

· Ability to work both independently and collaboratively in a fast-paced environment.

· Event and project management skills.

· Work with a sense of urgency.

· Be organized and help keep others organized.

Job Type: Full-time

Pay: $40,000.00 – $47,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Employee assistance program
• Flexible spending account
• Health insurance
• Health savings account
• Life insurance
• Paid time off
• Retirement plan
• Tuition reimbursement
• Vision insurance

Schedule:

• 8 hour shift
• Day shift

Ability to commute/relocate:

• Salem, VA 24153: Reliably commute or planning to relocate before starting work (Required)

Work Location: One location