Honnen Equipment Hiring for Marketing Specialist at KEENESBURG, CO, United States Full Time

Honnen Equipment Co., your authorized dealer for John Deere Construction & Forestry equipment. Since 1963 Honnen operated with a philosophy of not just meeting, but exceeding, customers’ expectations.

Honnen is one of the oldest and largest John Deere dealers in North America, now operating out of 11 locations in 4 different states covering the Rocky Mountain Region.

Our mission here is to partner with our customers to provide superior value through the lowest owning and operating costs while representing world-class products.

We offer our employees full benefits at competitive premiums as well as a contributing 401K, paid time off, paid holidays, and a performance based incentive program.

For our service technicians / service staff we offer the opportunity and training to not only work on John Deere but also on other heavy equipment products as well.

Sound like a team you would like to be a part of? Complete an application today!

Benefits :

• Base salary plus discretionary bonus eligibility
• Medical, dental, vision plans and much more!
• 5% 401K Company match after one year

Position Summary :

Performs all duties below and must report each to Marketing Manager for approval before implementing.

Essential Functions :

• Manage company ad calendar and send images / files to publishers after submitting to Marketing Manager for approval
• Use Adobe suite (Photoshop, Illustrator, Etc.) to create advertisements for ad calendar and updates to website
• Brand Management including proper logo usage and colors
• Manage Vendor Co-op reimbursement (Wirtgen, Hitachi and John Deere C&F and CCE) and coding of all marketing invoices
• Manage Inventory of Honnen branded materials for sales and giveaways
• Order merchandise and apparel with DMF for TMs.
• New TM Updates and Orders (Postcards, Shirts, Maps, Website, etc.)
• Maintain and update Operation Flat Panel display
• Manage and update company Message on Hold message annually
• Website management including host provider, web design, updates and changes with knowledge of HTML / CSS coding
• Manage both SEO providers meetings and monthly updates with analytics / data

o Make changes and update ads to be directed to specific website landing pages

• Manage Social Media sites, reputation management and posts (Facebook, Instagram and LinkedIn)
• Track social media trends and compile each platforms data / analytics for executive presentations
• Respond and interact with customers / clients via social media
• Increase company exposure, interaction and following base via social media
• Create background for company presentations for meetings
• Update / create promotions such as flyers / mailers / handouts, etc. and creatives via print / social / web for entire company including department specific, branch specific and / or seasonal customizations too.
• Manage all marketing and advertising displays and materials for sales department expo’s and events

o Facilitate and track registration, scheduling and layout for booth and assist w / setup when necessary

Create monthly CRM emails while maintaining a large data base of emails for constant updates / implementation

Qualifications :

• Bachelor’s Degree, preferred
• 3+ years Office Experience, marketing, advertising, or graphic arts preferred

Knowledge, Skills, and Abilities :

• Strong attention to detail
• Proficient in the use of the Adobe Suite of products to include Adobe Illustrator, Acrobat Pro, Photoshop, InDesign
• Basic knowledge of HTML / CSS coding for website provider portal
• Programs such as equip, MFPRO, and other John Deere system programs

Compensation :

$65,000 – $85,000 DOE

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