Fidelity TalentSource LLC Hiring for Marketing Director, Institutional Segment Marketing at Smithfield, RI, United States Full Time

Job Description : The Role

The Role

Come join a highly collaborative team committed to improving the value of our marketing programs aimed at reaching and engaging Fidelity s institutional investor clients.

• As a Director of Segment Marketing, you are an integral part of the Institutional Client Group (ICG) segment marketing team and will have three key roles : (1) collaborate with business and marketing leaders to set annual marketing strategy that directly aligns with key business priorities;
• 2) develop subject matter expertise in the institutional investor market and advocate for the business within our broader marketing team;

and (3) develop and implement omni-channel marketing programs promoting relevant investment products and solutions to our target audience.

You ll be working closely with a cross-functional marketing team and contribute directly to a wide range of projects that may include digital marketing campaigns, industry conferences and events, social media, client communications and focus product promotional efforts.

This is a fast-paced, dynamic role with opportunities to collaborate across many parts of the Fidelity Institutional and Fidelity Asset Management organizations.

Responsibilities

The Director of Segment Marketing will manage several projects simultaneously, balancing competing priorities and coordinating with a large number of internal stakeholders.

The role requires establishing ongoing working relationships with the sales team, relationship managers, marketing peers and cross functional business partners to ensure successful, on time and on budget delivery of marketing programs.

In this role, you will :

• Develop and deliver marketing programs aligns with key business initiatives and goals.
• Work with distribution team leaders, marketing peers, meetings & events, and other groups to optimize our industry event presence to get the most value from our sponsorship dollars.
• Be a critical connection point with our client-facing teams, providing regular marketing updates.
• Share trends and best practices to influence segment strategy, including industry and marketplace data.

The Expertise and Skills You Bring

• Bachelor s Degree or equivalent work experience in a professional environment
• 10+ years of marketing and communications experience, including experience working on impactful business-to-business (B2B) marketing programs (financial services strongly preferred and institutional investor market experience a plus)
• Experience developing communications strategies and delivering targeted marketing plans crafted to deepen client relationships and increase engagement with prospects
• Proven track record working cross-functionally while collaborating across many teams in a complex organization
• Ability to proactively communicate progress updates to key stakeholders, surface potential obstacles and assist in developing creative solutions
• Curiosity to gain an in-depth understanding of market and business needs, as well as to follow Marketing trends and surface creative new ideas to the team
• Ability to move quickly and maintain clear-headedness under pressure; enjoy and thrive in a very fast-paced, demanding environment
• Excellent written and verbal communication and presentation skills, including comfort influencing and presenting to senior management
• Outstanding organizational skills, consistently setting and meeting deadlines, prioritizing or re-prioritizing, and using good judgment in engaging business partners

The Team

The Segment & Solutions Marketing team is directly aligned with key business segments (in this case the Institutional Investor segment).

This team develops and delivers relevant, differentiated and client centric B2B marketing programs that propel Fidelity Institutional strategic product and solution focus areas by driving prospect engagement and client adoption.

Certifications : Company Overview

Company Overview

Fidelity Investments is a privately held company with a mission to strengthen the financial well-being of our clients. We help people invest and plan for their future.

We assist companies and non-profit organizations in delivering benefits to their employees. And we provide institutions and independent advisors with investment and technology solutions to help invest their own clients money.

Join Us

At Fidelity, you ll find endless opportunities to build a meaningful career that positively impacts peoples lives, including yours.

You can take advantage of flexible benefits that support you through every stage of your career, empowering you to thrive at work and at home. Honored with a

Glassdoor Employees Choice Award

we have been recognized by our employees as a top 10 Best Place to Work in 2024. And you don t need a finance background to succeed at Fidelity u2014we offer a range of opportunities for learning so you can build the career you ve always imagined.

At Fidelity, our goal is for most people to work flexibly in a way that balances both personal and business needs with time onsite and offsite through what we re calling u201C

Dynamic Working

u201D. Most associates will have a hybrid schedule with a requirement to work onsite at a Fidelity work location for at least one week, 5 consecutive days, every four weeks.

These requirements are subject to change.

At Fidelity, we value honesty, integrity, and the safety of our associates and customers within a heavily regulated industry .

Certain roles may require candidates to go through a preliminary credit check during the screening process. Candidates who are presented with a Fidelity offer will need to go through a background investigation,

detailed in this document

and may be asked to provide additional documentation as requested. This investigation includes but is not limited to a criminal, civil litigations and regulatory review, employment, education, and credit review (role dependent).

These investigations will account for 7 years or more of history, depending on the role. Where permitted by federal or state law, Fidelity will also conduct a pre-employment drug screen, which will review for the following substances : Amphetamines, THC (marijuana), cocaine, opiates, phencyclidine.

We invite you to Find Your Fidelity at

fidelitycareers.com

Fidelity Investments is an equal opportunity employer. We believe that the most effective way to attract, develop and retain a diverse workforce is to build an enduring culture of inclusion and belonging.

Fidelity will reasonably accommodate applicants with disabilities who need adjustments to participate in the application or interview process.

To initiate a request for an accommodation, contact the HR Accommodation Team by sending an email to

[email protected]

or by calling

800-835-5099

prompt 2, option 3.