Curtis Lane Holdings LLC Hiring for Curtis Lane Equipment – Marketing Specialist Job at Richmond, VA Full Time

The Marketing Specialist will collaborate with executive leadership to develop, implement, and execute strategic marketing plans for Curtis Lane Equipment’s nine Bobcat equipment dealerships in North Carolina, Virginia, and Delaware.

Marketing Specialist duties and responsibilities

The Marketing Specialist’s duties and responsibilities may include:

• Planning, developing, and directing multiple avenues of marketing strategies to drive sales
• Overseeing social media accounts and websites to engage existing customers and establish positive public relations
• Implementing search engine optimization (SEO) in online media
• Researching trends and new marketing opportunities, and brainstorming ideas
• Coordinating and producing financial documents for advertising campaigns, such as budgets, estimates, and contracts
• Communicating and negotiating with external advertising vendors
• Addressing problems and troubleshooting campaigns
• Analyzing customer feedback and campaign performance

Marketing Specialist skills and qualifications

The Marketing Specialist should have:

• Excellent organizational and planning skills
• Excellent verbal and written communication
• Personable and able to work in a team environment
• Strong attention to detail
• Creative and innovative thinking
• Good research and problem-solving skills
• Ability to work well under pressure
• Adaptability

Requirements:

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