Birmingham Jefferson Co Hiring for Marketing Intern at BROOKSIDE, AL, United States Full Time

Classification / Status : Part-Time / Non – Exempt

Intern Duration : Maximum Six (6) Months (Winter / Spring)

ABOUT THE BJCC

For over 50 years, the Birmingham-Jefferson Convention Complex (BJCC) has served as a premier entertainment destination attracting a broad array of events across a diverse collection of venues.

Centrally located in the heart of Birmingham, Alabamas Uptown Entertainment District, the BJCC campus includes Legacy Arena at the BJCC, Protective Stadium, BJCC Concert Hall, over 220,000 square feet of meeting & exhibition space, and City Walk BHAM, a 31-acre public outdoor space with a dog park, pickleball courts, skate park and much more.

For more information visit www.bjcc.org .

Summary / Objective

The Marketing Intern will provide support to the BJCCs Sales and Marketing department. This paid internship offers a unique opportunity to gain valuable skills and hands-on experience with strategic marketing projects and initiatives including but not limited to, social media, signage, promotions, website, brand voice, graphic design, and ticket sales.

We are looking for an individual who is a self-motivated quick learner with exceptional communication skills and an ability to creatively contribute to a fast-paced team environment.

The Marketing Intern will gain valuable experience in live event marketing.

Essential Duties / Responsibilities

Demonstrates understanding and full performance ability in each of the following :

• Assist Director of Sales & Marketing and Marketing Managers with timely projects covering a wide array of activities.
• Gain experience in ticket sales strategy by participating in weekly meetings on potential promotions and grassroots efforts to maximize sales.
• Assist with the creation and / or revitalization of BJCC marketing assets / collateral with graphic design tools and content creation.
• Assist with the ideation and execution of event day content capture to be featured on social media to include pre-show activities and the guest experience.
• Create digital content for use on website and social (copy and visual asset creation / selection).
• Assist with developing signage for event and / or venue initiatives.
• Monitor activities at competing arenas and theatres across the country for application of best practices.
• Conduct entertainment industry and marketing research via email, phone calls, internet searches as well as various community resources and publications.
• Assist with file organization of all sales & marketing materials on a shared network drive.
• Develop a familiarity with the live entertainment, sports, and marketing industries.
• Attend a variety of meetings to gain exposure with all departments at the BJCC.
• Bring innovative and fresh perspectives to elevate the BJCC experience.
• Perform other duties as required.

Work Environment

This environment is fast paced and moderately demanding. This position may have a moderate to extensive stress level associated with dealing with crowds of public visitors.

Work is typically performed indoors, in a temperature-controlled office setting, although at time work may be performed outdoors exposed to the elements (heat, rain, etc.).

Physical Demands

Duties require extended periods of sitting. Moderate amount of physical effort such as walking, standing, and climbing. Limited amount of bending, stooping, squatting, and kneeling.

Ability to lift up to 30lbs with or without assistance, while maintaining good balance. Must be flexible enough to reach above shoulder level and be able to push and pull for brief periods of time.

Visual acuity, speech recognition, and speech clarity.

Position Type / Expected Hours of Work

This is a part-time position 20 hours or fewer per week. Hours of work must be flexible and varied to meet the demands of the events of the facility.

Must be able to work extended and / or irregular hours including day, nights, weekends, and holidays, as needed.

Required Education and Experience

• Applicants must be a college student in their junior or senior year, a graduate or recent graduate (within one calendar year) enrolled in a college / university level marketing, communications or tourism / hospitality program.
• This internship may be eligible for school credit.
• Valid State of Alabama Driver License preferred.

Additional Eligibility Qualifications

• Ability to quickly adapt, be flexible and learn quickly.
• Capable of working independently without continuous supervision.
• Position has a wide degree of creativity and latitude is expected with a results-oriented objective.
• Ability to build effective working relationships, both internally and externally, by representing BJCC in a professional manner in all endeavors.
• Must demonstrate fluency across social media platforms.
• Experience with capturing and editing photos and reels / video for social media is a plus.
• Strong eye for detail with an understanding of basic design principles.
• Strong writing and editing skills.
• Ability to provide creative visual solutions.
• Excellent oral communication, written communication, fluency in English, active listening.
• Ability to demonstrate critical thinking, time management, multi-task and deductive reasoning skills.
• Must be extremely organized and detail oriented.
• Proficient in general office equipment including but not limited to computer, telephone, copier / fax machine, social media, calculator, etc.
• Knowledge of Adobe Creative Suite is preferred, including InDesign, Illustrator and Photoshop.
• Familiarity with SproutSocia and Wordpress a plus.
• Proficiency in Microsoft Office suite (Outlook, PowerPoint, Word, Excel, and Teams) and other software programs.

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