Barclays Hiring for Marketing Content Analyst Job at Wilmington, DE Full Time

Marketing Content Analyst
Wilmington

As a Barclays B4 Marketing Content & Positioning Analyst, you will be responsible for facilitating the approval of marketing materials, and maintaining a creative repository of approved creative and approved language. You will work across the customer journey for the Gap cobrand card and private label portfolio, directly with the Gap RLP and legal teams, and with Barclays channel and segment managers, disclosure management, communications, legal and compliance to ensure we have the right approvals and language in place for our Gap card products.

Barclays is one of the world’s largest and most respected financial institutions, with 329 years of success, quality and innovation behind us. We’ve helped millions of individuals and businesses thrive, creating financial and digital solutions that the world now takes for granted. An important and growing presence in the USA, we offer careers providing endless opportunity.

What will you be doing?

• Facilitating the approval of all Gap marketing materials and moving creative through the approval process with stakeholders achieving the contractual 3-day SLA
• You will be responsible for creating and maintaining a repository for all approved marketing language and creative that can be accessed by key stakeholders
• You will be responsible for pre-review of all Gap created asset submission to the mailbox prior to MRM submission to ensure it is optimized
• Conducting table reviews with legal, compliance, communications and disclosure management to gain approval for new creative, using the Ad Guidelines
• Managing the Gap marketing status report to include all key metrics that will easily track trends and SLAs for future process improvements
• Ensuring that the marketing repository is inclusive of all required documents for audit purposes and contribute to audits, as needed
• Managing the agenda for office hours

What we’re looking for:

• Bachelor’s degree required (Business related field, Marketing preferred)
• Three years’ experience in a major corporation or ad agency supporting marketing / project management strategy
• Proficient with Microsoft Office suite
• Ability to write marketing copy, as well as manage marketing messaging challenges toward solutions

Skills that will help you in the role:

• Solid decision-making and judgment, balancing marketing message, simplicity, and partner opinions requires independent thought, ability to overcome objections
• Candidate should be detail oriented, work well in cross-functional teams, be able to drive strategic agendas, and make strategic recommendations
• Customer focus – instinctive approach to understanding what makes effective customer communications, augmented by outstanding observational skills

Where will you be working?

Barclays’ Wilmington campus includes two beautiful buildings located along the historic Wilmington Riverfront. A glance out our windows reveal a scenic look at the Christina River, along with a growing riverfront community of luxury apartments, shops, and restaurants. Additionally, the Wilmington train station is a short walk away making travel from New York and Washington, DC convenient.