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Apria
MARKETING SPECIALIST
Hartford ,
Connecticut
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Location :
Remote, UNAVAILABLE, United StatesCategories :
Full-timeFull / Part-time :
Full-timeWork Location Type :
Fully remoteCompensation :
$54200.00 – $78913.58 / yearJob SummaryABOUT THE COMPANYApria Healthcare’s mission is to improve the quality of life for our patients at home.
We are looking for empathetic, thoughtful, and compassionate people, to meet the needs of our patients. Already an industry leader in healthcare services, we provide home respiratory services and select medical equipment to help our patients sleep better, breathe better, heal faster, and thrive longer.
JOB SUMMARYThe marketing specialist reports to the Marketing Manager and collaborates with Apria leadership to develop, plan, execute and optimize Apria marketing strategy.
The marketing specialist manages targeted content for digital platforms including websites, social media, and email. The marketing specialist works across all of Apria’s products, including sleep, respiratory, noninvasive ventilation, wound therapy and diabetes.
ESSENTIAL DUTIES AND RESPONSIBILITIESWork as part of the marketing team to plan, build, and grow Apria’s brand strategyUnderstand marketing goals and execute on the strategyWork with internal marketing staff and vendors to produce creative, innovative marketing collateralWrite targeted content for website, sales collateral, and other channels as neededCreate and manage content for social media and email marketingUnderstand market research plans including vendor selection, discussion guide creation, interview note taking, and act upon them as needed.
Synthesize interview data and collate findings from market research as needed.Regularly scan the market for competitor strategies and new developments and communicate them to the teamKeep current with industry trends and compelling marketing campaignsOrganize, prioritize, and complete a variety of project management tasks daily with minimal supervision, including : Respond to collateral creation requests from across ApriaCoordinate the development of marketing deliverables with relevant collaboratorsTrack task management across multiple workstreamsArrange project and status meetingsDigital content oversight, ensuring it is kept currentWork with agency and other vendors to communicate creative visionRelay creative concepts / content-in-development to the marketing teamChampion company brand identity across all developed materials and act as a brand steward, upholding brand and trademark standards and consistency in all projectsPerform other duties or special projects as requestedSUPERVISORY RESPONSIBILITIESN / AMinimum Required QualificationsMINIMUM REQUIRED QUALIFICATIONSEducation and / or ExperienceBachelor’s degree with focus on marketing, communications, or equivalent work experience3+ years’ experience in marketingDigital marketing experience (email campaigns, social media, website campaigns)Experience marketing in scientific or healthcare fieldSKILLS, KNOWLEDGE AND ABILITIESExperience working in online marketing tools including those for websites, social media, projects, and email marketing managementProven ability to communicate effectively with Sales, Marketing, and other functionsInnovative thinking and familiarity with emerging media and technologiesThe ability to manage workloads and prioritize requests to meet deadlinesCreative problem solving, negotiation, and interpersonal skillsThe ability to work independently and with minimal directionExceptional written and verbal communications skillsCompassionate, accountable, respectful, and strives for excellenceCurious and a quick learnerComputer SkillsOnline marketing toolsLanguage SkillsMathematical SkillsCollege level mathematical proficiency, with a strong ability to understand, interpret and develop spreadsheet data.
PHYSICAL DEMANDSThis is a stationary position that requires frequent sitting or standing, repetitive wrist motions, grasping, speaking, listening, close vision, color vision, and the ability to adjust focus.
It also may require occasional lifting, carrying, walking, climbing, kneeling, bending / stooping, twisting, pulling / pushing, walking, bending, stooping, and reaching above the shoulder.
This position also may require the occasional lifting of equipment up to 50 lbs.OTHER INFORMATIONThe essential duties and responsibilities, physical requirements, and work environment described above are representative of those typically required for this position but may vary depending on staffing and business needs at specific locations.
The inclusion or omission of a specific duty or physical requirement is, therefore, not determinative of whether that function is essential to a specific individual’s position.
Reasonable accommodations will be provided to assist or enable qualified individuals with disabilities to perform essential functions.
Comprehensive benefits package offered for eligible employees : Ability to have early access to earned wagesMedical, Dental and VisionHealthcare Flexible Spending Accounts and Healthcare Savings AccountsLife, AD&D and Disability InsurancePaid Time Off, including Vacation, Personal Time, Paid Sick Leave & Paid Holidays401K Savings Plan (available immediately)Educational AssistanceEmployee Referral Reward ProgramEmployee Discount ProgramsCompany Paid Employee Assistance Plan (available immediately)We recognize our veterans by offering a company paid day off for Veterans DayCompensationCompensation is commensurate with experienceAnnual compensation is based on a 40 hour weekEEO StatementAs an EOE / AA employer, Apria Healthcare is committed to providing all applicants and employees with equal access to employment opportunities, regardless of sex, race, age, color, national origin, disability, pregnancy, religion, genetic information, sexual orientation, transgender status, gender identity, marital status, veteran status, or any other characteristic protected by federal, state, or local law.
Apria Healthcare shall abide by the requirements of 41 CFR 60-300.5(a) and 60-741.5(a). These regulations prohibit discrimination against qualified individuals on the basis of protected veteran status or disability, and require affirmative action by covered prime contractors and subcontractors to employ and advance in employment qualified protected veterans and individuals with disabilities.
AA / EOE, M / F / Disability and Vet
2 hours ago
