Description
Are you motivated to participate in a dynamic, multi-tasking environment? Do you want to join a company that invests in its employees?
Are you seeking a position where you can use your skills while continuing to be challenged and learn? Then we encourage you to dive deeper into this opportunity.
We believe in career development and empowering our employees. Not only do we provide career coaches internally, but we offer many training opportunities to expand your knowledge base! We have highly competitive benefits with a variety HMO and PPO options.
We have company 401k match along with an Employee Stock Purchase Program. We have tuition reimbursement, leadership development, and even start employees off with 16 days of paid time off plus holidays.
We offer wellness courses and have highly engaged employee resource groups. Come join the Neo team and be part of our amazing World Class Culture!
NeoGenomics has an opening for a Business Systems Analyst who wants to continue to learn in order to allow our company to grow.
Now that you know what we’re looking for in talent, let us tell you why you’d want to work at NeoGenomics :
As an employer, we promise to provide you with a purpose driven mission in which you have the opportunity to save lives by improving patient care through the exceptional work you perform.
Together, we will become the world’s leading cancer reference laboratory.
Position Summary :
The Manager of Strategic Marketing actively manages the entire line of NeoGenomics Advanced Diagnostics (ADx) products, commercial outreach, competitive landscape and specific trade show & conference activities and is responsible for helping drive profitable revenue growth of the ADx Pharma Services and Informatics business.
The functions of the role include supporting the full life cycle management of the ADx Pharma test menu, including introducing and supporting the launch of new tests and service modalities, as well as data needs, and optimizing existing tests and discontinuing obsolete tests.
The role also includes the development of strategic marketing materials for use by the ADx Services sales teams, to further increase sales growth.
The Manager of Strategic Marketing will work closely with the ADx Sales and Scientific Affairs team to capture and analyze the voice of the customer as well as aid in development of market data, competitive intelligence and literature (including whitepapers) to position NeoGenomics product offerings as well as support the recommendation of new products and enhancement of existing products.
The Manager of Strategic Marketing will work closely with ADx leadership team to develop messaging and marketing collateral to support the sale of services to ADx Pharma customers.
The individual will actively drive the marketing and promotions related to conference and trade show strategy and execution of this strategy through a strong partnership with the Global Marketing team to update and maintain all marketing materials (presentation decks, brochures, white papers, blogs, newsletters, etc.
while also providing up to date competitive intelligence (including pricing) for key growth modalities in support of NeoGenomics’ ADx division and its role in support of the strategy, both within ADx and at an enterprise level.
This is a scientific, strategic, marketing role requiring knowledge of laboratory testing associated with oncology biomarkers, especially molecular-based technologies, along with previous experience selling and / or marketing to Pharma, Academic Medical Centers and IVD manufacturers.
Responsibilities :
Education :
Bachelor’s degree required; Master’s degree or PhD highly preferred; degree in scientific discipline preferred, MBA preferred, or relevant experience
Experience and Qualification Requirements :
Travel Required :
Travel will be approximately 25%. Some overnight travel may be required.
All qualified applicants will receive consideration for employment without regard to race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or protected veteran status.
Pay Range (will vary based on location & experience) $113,309 – $195,459
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