TV/Video Investment Manager Responsibilities:
Identify next practice based on marketplace and business evolution (cord cutters, light TV viewers, ad avoidance, etc.)
Serve as a credible expert internally to represent the Investment Centers of Excellence in video channels
Conduct ongoing landscape assessments to identify technologies/partners to test
Partner with appropriate stakeholders (agencies, COEs, Decision Science, Insights, etc.) to influence testing of new capabilities
Find synergies between TV/Video and other touchpoints (Social, Search, Video Content) for greater impact
Represent Meta as part of appropriate Industry organizations to gain learning in this area
Partner with Media Agency to lead thinking and push recommendations to encompass advanced learnings while achieving business objectives
Attend periodic Vertical Business Unit meetings to answer questions and share learnings as needed
Review video plans to check for best practice application
Partner with executive leaders across Product Marketing, Growth & Channels, partnerships, and business development and lead team on strategic portfolio/team wide initiatives that will up-level and deliver best-in-class outputs across the Meta ecosystem
Minimum Qualifications:
8+ years of experience in a TV/Video buying/planning role
Knowledge of industry tools such as MRI, comScore, Nielsen
8+ years of experience developing video investment strategy and execution including Upfront, Scatter and Joint Business Planning
Knowledge of current industry trends and innovation in media, tracking, analytics and research
Experience managing agencies
Facebook is proud to be an Equal Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law.
Facebook is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at [email protected].
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