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Zinda Law Group is an elite plaintiff’s personal injury firm looking for ambitious, dynamic, driven, and passionate professionals to join our growing team. We are looking for a PPC Specialist to join our Marketing Team. We have offices in Texas, Colorado, Arizona, and New Mexico, and serve clients throughout the nation. This opportunity is fully remote and will remain a remote position for the foreseeable future.
We are not your typical law firm, and by joining us, you will have the following opportunities, and many, many more, at your disposal:
Valuable, Rewarding Work: Every day, you will be helping people. Our clients come to us after they have been through one of the worst days of their lives, and the work you do here will help them get the justice they deserve and get their lives back on track.
Career Advancement: When working with us, you will always have the opportunity to succeed. Only at Zinda can a part-time admin assistant become the firm’s Chief of Staff in only five years! We will actively support and encourage you to develop your career and grow as a professional.
Continuous Learning: You will be mentored by and train with top professionals in your field from day one. Our in-house certifications and trainings will help you succeed no matter your level of experience.
Remarkable Colleagues: When you join our team, you join a group of diverse individuals who are dedicated and passionate about the work they do every single day.
As a PPC Specialist, your responsibilities will include:
- Assisting the Paid Search Manager with tactical campaign development and expansion of existing paid search marketing campaigns;
- Conducting keyword research and selection for pay-per-click campaigns to maximize budget while hitting key business objectives such as traffic, sales, and ROI/ROAS goals;
- Managing bids using customized campaign settings, automated bidding strategies, and remarketing strategies;
- A/B testing ad copy and landing pages for campaign optimization;
- Analyzing and interpreting data from Google Analytics;
- Monitoring, tracking, and optimizing campaign metrics;
- Making recommendations on keyword selection while prioritizing expansion efforts;
- Producing weekly campaign performance reports;
- Managing individual and/or team projects;
- Regularly reviewing and updating existing digital marketing content;
- Executing and maintaining social media campaigns;
- Implementing and executing long term brand management strategies;
- Interacting with vendors.
We are looking for a PPC Specialist with the following qualifications:
- At least 2+ years of PPC/paid search experience;
- Bachelor’s degree in Marketing, Computer Science, Statistics, Economics, or related field preferred;
- Experience using Google automated bid strategies;
- Experience with WordPress and link building;
- Experience managing monthly campaign budgets of $50,000+ preferred;
- Google Ads and Google Analytics certifications a plus;
- Experience with display and video advertising preferred;
- Experience with social media marketing preferred;
- Strong problem-solving and project management skills;
- Detail oriented and deadline driven;
- Ability to effectively communicate with the executive team;
- Previous law firm experience a plus.
Compensation & Benefits:
- Compensation Range: $50,000 – $65,000/year
- Paid Time Off and Paid Holidays;
- Paid Parental Leave;
- Retirement Plan with Generous Company Contribution Match;
- Medical, Dental, and Vision Insurance;
- Excellent Working Environment;
- Opportunities for Ongoing Training and Mentoring by Our Outstanding Team;
- Opportunities to Advance and Grow in the Company.
To apply, please send a resume and cover letter though the following link:
https://zdfirm.bamboohr.com/jobs/view.php?id=451
Zinda Law Group is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status, or other protected status as required by applicable law.
Zinda Law Group is still fully operational during COVID-19. While this crisis poses unique challenges, thanks to an incredible team of dedicated attorneys, paralegals and staff we have been able to continue running our office virtually. We have full remote-work capabilities and technology that allows our team to continue assisting our clients. The health and safety of our team is our number one priority, and we are committed to complying with all local, state, and national orders and guidelines regarding COVID-19.
Job Type: Full-time
Pay: $50,000.00 – $65,000.00 per year
Benefits:
- Dental insurance
- Health insurance
- Health savings account
- Paid time off
- Parental leave
- Retirement plan
- Vision insurance
Schedule:
Work Location: