Versacarry Hiring for Digital Marketing Specialist Job at Remote Full Time

Versacarry® is a fast-growing firearm accessory manufacturer located in Bryan Texas, primarily specializing in holsters and other similar accessories. We are looking to expand our web department with the addition of a Digital Marketing Specialist to create and maintain all aspects of our SEO and paid digital advertising including, but not limited to; Google Adwords, Microsoft Ads, Programmatic Display Advertising, and Social Media.

Primary Responsibilities:

• Creation of new paid marketing ads, while utilizing any relevant campaign objectives, goals, targeting methods, and creative options.
• Maintain any successful pre-existing campaigns for ongoing exposure.
• Consistently research and implement new audiences, keywords, match types, and targeted interests.
• Consistently test new advertising creative and strategies.
• Analyze and adjust ads daily to maximize conversion and ROAS opportunities.
• Communicating with team to discuss any new advertising directions that need to be implemented and to formulate new strategies.
• Research and present to the team new marketing opportunities.
• Optimize website content regularly to maximize SEO rankings and visibility.
• Completion of regular reporting for management.

Required Professional Experience:

• Minimum 2+ years’ experience managing Google Adword accounts *Required*
• Minimum 2+ years’ experience using Google Analytics *Required*
• Minimum 2+ years’ experience managing Social Media ad accounts *Required*
• Minimum 2+ years’ experience managing Microsoft ad accounts *Required*
• Minimum 2+ years’ experience managing Programmatic ad accounts *Required*
• Minimum 2+ years’ experience managing SEO *Required*

Preferred Experience and Education:

• Google Adwords Certified *Preferred*
• Google Analytics Certified *Preferred*
• Bing Ads Certified *Preferred*
• Google SEO Certified *Preferred*
• Bachelor’s Degree in digital marketing or related field *Preferred*
• Experience using BigCommerce *Preferred*
• Experience and knowledge with firearms *Preferred*
• Experience advertising for gun related companies *Preferred*
• Experience with Graphic Design and the Adobe Suite (primarily Illustrator and Photoshop) *Preferred*
• Experience with Copy Writing *Preferred*

Position Details:

• Employment Type: Full Time
• Compensation: Commission Based
• Benefits: Medical, Dental, Vision plans available.

If you meet all these requirements and think you may be a good fit for the position, please submit your resume.

Job Type: Full-time

Benefits:

• Dental insurance
• Health insurance
• Paid time off
• Vision insurance

Schedule:

• 8 hour shift

Supplemental Pay:

• Commission pay

Work Location: Remote