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About Us
Ubiquiti, Inc. is a leader across three areas: high-capacity distributed Internet access, unified information technology, and next-gen consumer electronics for home and personal use. With over 100 million devices shipped in over 200 countries and territories in the world, Ubiquiti aims to connect everyone to everything, everywhere.
Opportunity
We are seeking a Digital Marketing Specialist to help us make better business decisions based on our marketing data. The ideal candidate will have a strong working knowledge of Google Ads and Google Analytics.
What You’ll Do
- Audit and update existing campaigns and ads.
- Maintaining the Google Ad accounts of our company and analyzing the results to identify patterns and trends that can help us improve the efficiency and usability of our products and services.
- Working closely with the FE web team to recommend improvements in our ecommerce arena.
- Manage all aspects of Google Ad campaigns.
- Create and optimize ad campaigns and paid search landing pages.
- Analyze and optimize ad campaigns to increase return on investment (ROI).
- Use Google Ads to drive a variety of online marketing campaigns.
- Analyze and optimize pay-per-click (PPC) campaigns to increase ROI.
- Manage and optimize display campaigns across multiple devices.
- Develop PPC strategies to increase online visibility.
- Collaborate with a team of marketers, designers, and engineers.
What You’ll Need
- A bachelor’s degree (or equivalent experience ) in digital marketing or a related business field.
- 2+ years of experience running digital campaigns.
- In-depth knowledge of Marketing, e-commerce sales, Google Ads and Google Analytics.
- An understanding of search engine optimization (SEO) and search engine marketing (SEM).
- Google Ads certification.
- Competency with using Word, Excel, and PowerPoint to produce reports and presentations for clients.
- Familiarization with Figma is a plus.
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