Travelzoo Inc Hiring for Marketing Manager [Performance Marketing] at New York, NY, United States Full Time

Travelzoo is seeking a Marketing Manager to grow our membership base in the U.S. This person will be responsible for the company’s acquisition strategy, operations, and performance.

They will own channel execution, optimization, testing, and analysis across a mix of mostly digital media channels. They will identify and test new channel opportunities to drive new customer acquisition.

This position reports into the Head of Marketing, U.S.

Do you feel…

• Excited to develop a growth strategy that will hit aggressive growth targets quarter over quarter
• Ownership to optimize paid media performance by testing execution, performing analyses, scaling the best opportunities, and identifying new growth opportunities
• Capable to coordinate the daily optimization of media acquisition campaigns and own relevant KPIs and reporting, and communicate results across the organization
• Motivated to collaborate cross functionally with Social, Editorial and Engineering teams to align marketing initiatives with their roadmaps and propose new initiatives that can lift marketing performance
• Enthusiastic to partner with Marketing teams across the globe to share learnings and best practices
• Excited to partner closely with regional Marketing, Sales, and Editorial leaders by serving as the audience growth go-to person within relevant initiatives, helping set and hit campaign goals
• Experienced to lead forecasting, business projections, and goal-setting working closely with the Finance & Operations leaders

You ideally

• Achieved a 4-year college degree, preferably in Journalism, Advertising, Communications, Marketing, or Hospitality
• Have 5-8 years of aggressive experience in growth marketing functions with a proven track record of driving growth in a digital media and / or digital-first DTC brand / company
• Have the ability to mobilize cross-functional teams and leadership across the organization
• Have strong experience partnering with technology and analytics teams
• Have a high-performance focus, strong work ethic and sound judgement
• Have a strong written, verbal communication and presentation skills
• Are experienced at uploading, optimising paid social ad campaigns and other biddable media platforms
• Comfortable working with quantitative and qualitative data to understand user behavior

What’s in it for you

• Broaden your horizon by working with a global team and potentially in a different country
• Experience one of our travel deals first-hand – we call it the Travelzoo Experience
• We recognize your achievements with our employee awards
• Enjoy working like an entrepreneur? Our flat hierarchies will provide you with this opportunity
• Hybrid work model. Meet virtually or in one of our elegant workspaces in the heart of vibrant cities
• Enrich your career perspectives by joining our global mentorship program
• Is life-long learning important to you? We offer online and offline learning options
• We offer competitive compensation and benefit packages

If you are excited about this opportunity and feel intrigued by our values of “leading by example”, “warm heart”, “cool head” and “working hands”, then we would like to get to know you!