What You’ll Do:
Work closely with marketing teams to develop end-to-end lead generation marketing programs.
Set strategic media guidance for paid media to support marketing programs.
Collaborate with and direct media agency for the planning, implementation, and reporting of paid performance media.
Collaborate with cross-channel Media CoE SME members to ensure best practices and opportunity use of channels.
Steward paid media activities to ensure investment aligns with strategy and delivers on KPIs, Media budget maintenance.
Portfolio management, connecting individual campaign efforts to the larger customer journey.
Must Haves:
Ability to review digital campaign performance data and output a clear informative story.
Proactive mindset, that enjoys working with a team.
Experience working with Adobe ad Cloud and Adobe Analytics, Tableau, media attribution models, and complex dashboards.
Experience working across international markets is a plus.
Strong verbal and written communications skills; attention to detail and ability to refine communications to simplify and showcase often complex issues.
Proven track record in effectively executing integrated marketing programs on both a strategic and tactical level.
Strong problem solving, priority setting, facilitation, multi-tasking, and collaboration skills.
Ability to work independently, lead project-related budgets, and thrive in a fast-paced, dynamic environment.
Ability to and track, monitor and analyze campaign performance, overall spending and make data-driven decisions.
Strong interpersonal skills and capable of building positive relationships across multiple teams and time zones.
Education :
Bachelor’s Degree Preferred.
Hours & Location
M-F, 40 hours/week. This role is 100% remote.
All applicants applying for U.S. job openings must be legally authorized to work in the United States and are required to have US residency at the time of application.
Please Note: In order to create a safe, productive work environment, our client is requiring all contractors who plan to be onsite to be fully vaccinated according to the CDC guidelines. Prior to coming into our offices, contractors will be required to attest that they are fully vaccinated.
Perks are available through our 3rd Party Employer of Record (Available upon completion of waiting period for eligible engagements)
Health Benefits: Medical, Dental, Vision, Life (including spouse & child), 401k, STD/LTD, AD&D, and Commuter Benefits program.