Synergy One Lending Hiring for Digital Marketing Manager Job at San Diego, CA Full Time

Synergy One Lending is hiring a Digital Marketing Manager! Do you want to be part of the modern mortgage experience? We leverage technology to provide our customers with an experience built for speed, ease, and expertise. Part of our mission is to be known as the nation’s #1 lender in employee morale and retention. Our team has decades of experience in the mortgage loan industry where we all help each other learn and grow. If you are looking to up the ante in your career, come join Synergy One Lending as our Digital Marketing Manager and be a part of the Synergy One Lending success story!

Summary:

The Digital Marketing Manager is responsible for developing and executing strategies to drive revenue and awareness to our service through digital platforms. The role is additionally responsible for developing and executing digital marketing strategies that focus on driving measurable results through the web, app, email, paid channels, social media, and search engine optimization.

Essential Functions:

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Job duties include, but are not limited to, the following:

• Effectively implements awareness and lead generation marketing strategies as set forth by account leadership.
• Works with account leadership to define processes, structure and KPIs to deliver against integrated strategies.
• Oversees creation of project and creative briefs, timelines, templates; is comfortable acting as line of defense for QA and traffic review.
• Plans, implements, and maintains social media campaigns and projects for clients, creating innovative and targeted opportunities for growth and acceleration of KPIs.
• Develops compelling and impactful content and integrated campaigns for both current and prospective clients.
• Uses social listening tools and analytical services to generate actionable insight, helping to inform ongoing account strategies and spot growth areas.
• Refines methodologies in digital channel measurement and reporting of ROI.
• Stays up to date on best practices and current trends.

Required Skills/ Abilities:

• Excellent prioritization and time-management skills.
• Excellent written and verbal communication skills.
• Ability to assess the business, identify opportunities, and promote growth.
• Ability to break high-level ideas down into actionable items with clear timelines.
• Manage and understand all aspects of a successful campaign, including email, social media, paid ads, landing pages, content creation, SEO, CRO, copywriting, etc.
• Ability to troubleshoot team and client problem areas, suggesting a remedial course of action.

Supervisory Responsibilities:

• This position does have direct reports.

Education and Experience:

• Bachelor’s degree required.
• 3+ years of experience in digital marketing.
• Management experience preferred.
• Experience working with automation software, self-serve marketing platforms, reporting software, and third-party vendors.

Physical Demands/ Environment:

• Prolonged periods sitting at a desk and working on a computer.
• Must be able to lift up to 15 pounds at times.

EEO:

Synergy One Lending provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

Job Type: Full-time

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Flexible spending account
• Health insurance
• Health savings account
• Life insurance
• Paid time off
• Parental leave
• Vision insurance

Schedule:

• 8 hour shift
• Monday to Friday

Education:

• Bachelor’s (Preferred)

Experience:

• Digital marketing: 3 years (Required)

Work Location: One location