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We are PUBG, the global battle royale phenomenon! After the release of our flagship title in 2017 we have become one of the highest selling games of all time with over 70 million copies sold – that’s a lot of Chicken Dinners!
We are headquartered in Seoul, South Korea and sit within the KRAFTON, Inc. corporation. From our Amsterdam office, we cover Europe, Middle East, Africa and the CIS region, and have teams dedicated to Game Development, Product Management, Esports, Content, Communications, Creative, Merchandise, HR and more.
We are now looking for a new Lead Product Marketing Manager to join us and oversee a range of higher-level marketing activities across the EMEA region as well as directly manage our existing local Product Marketing Managers.
Lead local Product marketing managers acting as the cross-functional leader and overall business results owner for his/her titles across EMEAOwn product positioning and define cores USPs based on strategic consumer, market and brand insightsCreate a multi-year strategy that anticipates the players’ needs across platforms and geographiesDefine the brand ecosystem strategy across platforms defining the roles of each platform in the context of the holistic Consumer journeyBe accountable for the ultimate success of the EMEA marketing campaign, it’s ROI and the quality of the integrated cross channel consumer journey and creative strengthOwn the marketing budget and its allocationsBe accountable for geographic growth strategy and identification of strategic market needs (localizations/customizations/distribution/campaigns etc.)Be the key marketing and communication partner for leaders in the publishing teams
In the Lead Product Marketing Manager role, you will:
Have proven experience managing a team of marketing professionalsMust have broad experience and understanding of all facets of the marketing discipline including market research, product positioning, consumer promotions, online innovation and stellar creative developmentLove video games! (we will consider people from relevant industries so long as they have a real passion for our craft)Be an excellent project managerHave experience and knowledge in multi-lingual marketing organizationsBe a prolific storyteller – capable of influencing and engaging external and internal stakeholders in a brand vision and journeyExperience within an international environment
Our ideal candidate will:
A PUBG fan/playerProficiency in any of the following languages is considered a big plus: Korean, French, German, Turkish or Russian.
Pluses
What we offer: