Peet’s Coffee & Tea Looking for Category Manager – CPG at Emeryville, CA Full Time

Who We Are:
Since 1966, our Peetniks have journeyed in the pursuit of better – a better blend, a better cup of coffee, a better experience for our customers. Our goal has been to offer the best coffees in the world, without compromise. Collectively, we foster a culture based on authenticity that inspires people to unleash their unique, personal passions and expertise toward achieving our vision and mission. Our Peetniks are passionate about our customers, our coffee and our culture. It takes talent and dedication from hundreds of Peetniks to make a single cup of Peet’s coffee.

This is a fully remote role.

What You Will Do:
OVERALL FUNCTION: Category Manager

The Category Manager will be responsible for creating and managing customer-specific category management deliverables for both the Sales Team and directly to Customer Buyers. There is specific emphasis on actionable category and shopper insights that drive the business for both our customers and Peet’s Coffee. The position is expected to be the go-to category management expert, to include in-depth category, consumer and shopper expertise. Key responsibilities include customer development, retail execution, insight activation and cross-functional collaboration. Importantly, this position requires both data and business savvy, as well as effective communication and problem-solving skills in order to provide consultative category management to both internal and external customers alike. This role is expected to present to and influence the customer.

This is a full-time, exempt position.

RESPONSIBILITIES:
Represent the Peet’s portfolio, to include: Peet’s premium bags, k-cups and capsules, Caribou premium bags, Mighty Leaf tea, Stumptown bags, and Intelligentsia bags and k-cups.

Responsibilities across Kroger GO, Kroger divisions as well as some other regional grocery, mass, military or drug accounts.

Translate category and shopper insights into customer implications and opportunities

Act as category advisor identifying ideas for total category growth

Gather and share competitive intelligence information and implications

Provide Merchandising, Assortment, Pricing and Shelving insights and recommendations

Ensure recommendations adhere to shelving and assortment principles

Support delivery of formal category reviews to the customer, identifying current state, business drivers and opportunities for growth

Lead in the assessment of shelf layout and productivity, develop shelving recommendations to optimize category performance, manage schematic development and distribution

Create and deliver fact-based presentations that compel customer(s) to take action against opportunities to improve their performance with Peet’s solutions

Actively participate in the improvement of retail MAPS (Merchandising, Assortment, Pricing and Shelving) execution

Share best practices and successful retail execution examples such that others can adopt and replicate with their customers

Who You Are:
ESSENTIAL REQUIREMENTS:
Must command: leadership, strong communication skills, collaboration, attention to detail, initiative and a results oriented, go get it attitude

2-3 years of related consumer packaged goods work experience required

AC Nielsen/IRI expertise

Apollo, JDA, Gladson

8451, EYC knowledge a plus

Highly proficient in Excel, Word and Power Point

Well organized and able to handle multiple projects

Presentation skills a must – building and delivering

Travel 30% of time

BA/BS required

Peet’s Home Office is a Hybrid worksite, which requires any Home Office employees to work onsite 3 days a week with the exception of any fully-remote role.