Job Description
Company Overview :
Party City Holdco Inc. (PCHI) is a global leader in the celebrations industry, with its offerings spanning more than 70 countries around the world.
PCHI is also the largest vertically integrated designer, manufacturer, distributor, and retailer of party goods in North America.
PCHI team members demonstrate a daily commitment to the company’s Brand Purpose : to inspire joy by making it easy for customers to create unforgettable memories.
PCHI operates across multiple businesses within its Retail Division and Consumer Products Division. On the retail side, Party City (partycity.
com) is the leading omnichannel retailer in the celebrations category, operating more than 800 company-owned and franchise stores, as well as Halloween City (halloweencity.
com) seasonal pop-up stores. The Consumer Products Division includes design and manufacturing entities Amscan, an industry leader in celebration dcor, tableware, costumes, and accessories, and Anagram, the global market leader in foil balloons.
PCHI is headquartered inWoodcliff Lake, N.J.with additional locations throughout the Americas and Asia.
Job Overview :
The Marketing Manager is a passionate marketer who enjoys creative thinking, brings bold new ideas for reaching consumers, and is data and analytics minded.
The Marketing Manager works with the support of marketing and merchandising leadership to develop, deliver and execute on goals, go-to market strategies and marketing campaigns.
The MM is part of the marketing campaign team responsible for informing the strategic direction and positioning of products, drives customer acquisition strategy and collaborates in the design of customer retention and digital sales acceleration.
The Marketing Manager plays an important role in helping define the brand voice and overall brand positioning strategy.
Responsibilities and Duties :
Requirements
Skills Required :
Qualifications :
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