Paramount+ Hiring for Manager, Experiences & Events Marketing, Paramount Streaming Job at Burbank, CA Full Time

Paramount+, a direct-to-consumer digital subscription video on-demand and live streaming service from Paramount Global, combines live sports, breaking news, and a mountain of entertainment. The premium streaming service features an expansive library of original series, hit shows and popular movies across every genre from world-renowned brands and production studios, including BET, CBS, Comedy Central, MTV, Nickelodeon, Paramount Pictures and the Smithsonian Channel. The service is also the streaming home to unmatched sports programming, including every CBS Sports event, from golf to football to basketball and more, plus exclusive streaming rights for major sports properties, including some of the world’s biggest and most popular soccer leagues. Paramount+ also enables subscribers to stream local CBS stations live across the U.S. in addition to the ability to stream Paramount Streaming’s other live channels: CBSN for 24/7 news, CBS Sports HQ for sports news and analysis, and ET Live for entertainment coverage.

Overview:
Paramount+, the streaming service from Paramount Global, has an exciting opportunity for a Marketing Manager, Experiences & Events, to join the Domestic Brand Marketing team. The role, based in Los Angeles or New York, will support the growing Paramount + team. This person will help lead Experiential and Events Strategy across the Marketing function.

This role requires someone who has excellent interpersonal skills, attention to detail, and the ability to effectively project manage. The job will report to the Vice President of Global Brand Marketing, while working closely with many internal partners from Paramount+ as well.

The ideal Manager is an innovative problem solver, has the ability to go beyond traditional processes, loves experiences and feels comfortable working with internal and external partners. Join our growing team!

Responsibilities:
Lead strategy for multi-title experiential and event-based campaigns on an annual basis

Drive growth in brand awareness and brand love Key Performance Indicators for Paramount+. Shaping the ongoing events and experiential strategy to differentiate the service and tell the compelling story of what sets us apart from the competitive set

Develop innovative experiential tactics that aren’t limited to in-person events to establish and grow Paramount+. Delivering buzz-worthy market moments for consumers and press alike

Drive new ideas and processes to improve quality, efficiency, and performance of partner management flows, facilitating implementation of new processes to drive efficiency in event briefing and execution

Implement and enforce brand identity stability across all events

Drive development of briefs to guide the event creative process and support alignment of internal marketing teams on goals and strategies for events

Manage execution from development to launch to ensure flawless execution.

Support the VP, Global Brand Marketing, in managing the events budget and expenses related to event campaigns collaborating closely with the Media Strategy team.

Support Brand Marketing team with event post-mortems and recap presentations, pulling reporting and insights from external and internal partners as needed.

Basic Qualifications:
College Degree

5+ years of experience required, preferably in event marketing

Additional Qualifications:
Understanding and experience of developing proposals, media briefs, creative briefs, recap presentations, quarterly business review decks

Strong project management and interpersonal skills, with the ability to take initiative in a challenging, fast-paced environment of multiple priorities

Hands-on and confident with end-to-end event executions; able to work under pressure, recognize problems, and find solutions

Work cross functionally with internal and external partners

Communicates professionally, clearly, and effectively – in person, over email/chat – across all functions and levels of the organization

Positive approach and willingness to jump in on all kinds of projects, sometimes outside of normal day-to-day work

Have an analytical mind, natural curiosity, and passion for consumer marketing

Familiarity with Google Insights & Analytics, JIRA, Powerpoint, Excel and/or any other similar softwares

Previous experience at experiential agency leading event based marketing

Previous experience in the entertainment industry or DTC businesses & a passion for TV/streaming content

Paramount is an equal opportunity employer (EOE) including disability/vet.

At Paramount, the spirit of inclusion feeds into everything that we do, on-screen and off. From the programming and movies we create to employee benefits/programs and social impact outreach initiatives, we believe that opportunity, access, resources and rewards should be available to and for the benefit of all. Paramount is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, and Veteran status.

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