Optical Telecommunications Inc Hiring for Vice President of Marketing Job at Coral Gables, FL Full Time

Vice President of Marketing Job Description

Position Summary

The Vice President of Marketing is a member of the executive team and responsible for leading strategic marketing vision, creation, target metrics and execution of overall marketing campaigns while reinforcing product presence and growth.

The candidate must be well seasoned in structuring, recruiting, and developing a growth-oriented marketing team and develop the company’s strategic target plan and creation of structure to support the plan.

The candidate will analyze and create pathways to increase our marketing/branding to our customer base and future growth of said base by increasing subscriptions, create additional business opportunities to add to our existing products and work with other departments to enhance our customer experience and build upon it.

The candidate will rebrand our online digital presence to reinforce a more up to date and comprehensive presence through exploration of different path levels for development of the company presence.

Responsibilities

• Oversee all Marketing, Advertising and Public Relations Operations.
• Develop budgets to achieve projected growth targets.
• Develop a branding and advertising plan.
• Develop and manage a team targeting the following areas. o Social Media and Reputation Management/Damage Control o Graphic Design o Website Maintenance and Updates o Execution of continued Customer Outreach
• Manage third party relationships with outside marketing and advertising vendors.
• Expected to launch new markets and products/technologies within existing markets and increase our presence within existing markets.
• Work jointly with Sales to drive new opportunities as well as brand awareness
• Scale all the above as the Company continues to grow and expand into new markets, as well as enhance existing markets.

Requirements

• Previous experience in similar position within Cable and or Telecommunications preferred

• Previous experience in similar position within technology industry required
• Bachelor of Marketing or Communications preferred, but not required if the candidate possess’ experience within the field
• Ability to travel 15% of the time, however up to 40% if needed
• Extensive skills within certain business systems including MS Office, Wordpress

Administration (not development), Social Media and Reputation Management, aggregation tools (i.e., Birdeye), Contact and Email communication systems

• Excellent communication skills, written and oral at C-Suite level

Growth Potential

• The Company is a fast-growing Cable, Internet & Telephone provider operating throughout Florida, based out of Coral Gables
• Current market expansions ongoing throughout Florida, as well as expansion within existing
• Future growth outside of Florida expected
• Position provides opportunity for bonus structure based on year-to-year growth

Job Type: Full-time

Pay: $85,000.00 – $132,000.00 per year

Benefits:

• Dental insurance
• Health insurance
• Life insurance
• Paid time off
• Vision insurance

Schedule:

• 8 hour shift
• Monday to Friday

COVID-19 considerations:
We adhere to all CDC COVID guidelines.

Ability to commute/relocate:

• Coral Gables, FL 33146: Reliably commute or planning to relocate before starting work (Required)

Application Question(s):

• What is your experience in creating budgets and achieving projected growth targets?

Experience:

• Executive Level Marketing: 7 years (Required)

Willingness to travel:

• 25% (Required)

Work Location: One location