New Jersey Resources Hiring for Marketing Analyst (Remote) Job at Wall, NJ Full Time

Energize your future and join our team as we pursue a reliable, sustainable, cleaner energy future. At our Fortune 1000 diversified energy company, you’ll find a friendly, community-minded environment, with flexible work schedules, opportunities for growth and development, and competitive pay and benefits.

New Jersey Natural Gas (NJNG), a subsidiary of New Jersey Resources is seeking a Marketing Cloud Analyst to assist the Marketing Cloud Process Manager with SAP Marketing Cloud (SMC) processes and functionality. Identify improvement opportunities, perform operational analysis to help business units progress toward their goals. Coordinate and guide NJR business units for continuous marketing process improvement.

Major Responsibilities:

• Assist with digital marketing transformation efforts through continued training support, roll-out and widescale adoption of SMC
• Help business units develop clear and concise reports/dashboards within SMC and C4C allowing for conclusive takeaways
• Communicate concise data points, trends, and measurement strategies
• Track, report and analyze the performance of SMC marketing activities, ad-hoc analytic requests, and development/automation of regular reports
• Analyze overall customer and campaign data
• Provide data insights and identify opportunities to enhance customer experience CX throughout all SMC applications
• Conduct analysis to drive actionable insights, data-driven recommendations, and opportunities for improvement
• Develop trust-based relationships with key stakeholders and provide analytical insights to help campaign development and ensure maximum execution and adherence to process controls
• Through analytics, identify areas of improvement and make actionable recommendations to increase operational efficiency and user adoption
• Report on Key Performance Indicators KPIs and measure online and offline marketing campaigns
• Participate in utility conferences to learn industry-wide best practices and next generation marketing strategies
• Remain fully informed on market trends, research and implement best practices

Position Specifications:

• Bachelor’s degree or equivalent work experience
• Three years marketing or analyst experience preferred
• Strong analytical and critical thinking
• Excellent organizational, communication, presentation, and time management skills
• Ability to work independently and collaborate with multiple business units
• Knowledge of data collection methods
• The above job description is reflective of the primary duties of this position and in no way limits the supervisor from assigning any other duties, responsibilities or initiatives as deemed necessary.

New Jersey Resources is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, age, gender identity and/or expression, national origin, disability, veteran, or other protected status.