National Positions, an award-winning digital marketing agency based in Westlake Village, CA is ACTIVELY looking for some seasoned pros for our Paid Search Department.
The right person will be responsible for driving department revenue growth, strategic innovation, and client success within the department.
The ideal candidate is someone who is a proven leader, and has 3+ years of experience in paid search and managing a paid search team, and is a true subject matter expert on Google Ads platform – PPC, Display, Google Shopping, Discovery, YouTube, etc.
You should know your craft and maybe even be able to teach us a thing or two! This position has room for growth into a leadership role. If you are interested so far – keep reading…
The Skills We Want (but not limited to)
· Excellent (Expert) knowledge of Google Ads (features, best practices, learning algorithm, etc.)
· Google Ads and Microsoft Advertising certified (A Must)
· Excellent communication and training skills (internal team & external clients)
· Ability to work well with clients and internal stakeholders e.g. sales, web development, C-level management.
· Strong management skills (people, projects, deadlines)
· Excited to work with a small interdisciplinary team in a fast-paced environment
· An interest in high performance and efficiency (you MUST care about the results)
· 3+ years of Google paid search buying experience (minimum)
· Advanced knowledge of the search landscape and platforms: Google Ads, Google Analytics, Microsoft Ads
· Advanced Knowledge of search and media landscape tools (Keyword Planner and competitive tools such as SEMRush, SpyFu etc.) Note* If you have other tools you know – that’s great too!
· Ability to work in a high-stress environment
· Knowledge of Quickbase or other project management program
Mindset and Personality
· You have worked in an agency environment and understand the fast-moving culture of an agency
· Demonstrate relationship management and churn prevention skills, and the ability to engage clients on new products and features.
· Establishes a strong commitment to customer relationships and excellent customer service.
· Have a demonstrated desire to constantly be learning
· Optimize campaign bids/budgets to maximize scale and efficiency on a daily basis
· Recognize patterns, issues, and red flags for improving campaign performance.
· Understand how Google Paid Media fits into the omnichannel digital marketing puzzle (SEO teams, design teams, content teams, etc)
Data, Numbers, and The Nitty Gritty
· Analyze ad performance and make suggestions for future creative tests
· Report on performance and campaign profitability
· Managing paid search campaigns from end-to-end—keyword research, planning, strategy, execution, analysis, and optimization.
· Implementing tests to generate learnings and improve campaign performance.
· Work with broader media team to ensure search campaign success
· Test and analyze new PPC formats and betas
· Develop advertising messaging that aligns with the client’s creative strategies and search for best practices.
· Communicate directly with clients on key accounts regarding strategy, performance outcomes, and next steps
· Experience analyzing data, trends, and client information to identify product or service growth opportunities.
The Ideal Mind For This Role
· Has a degree in marketing, business, finance, or a related field.
· 3 or more years in an agency atmosphere or brand-side experience marketing services or products working with the Google Ads platform.
· Strong analytical skills, reporting capabilities, and the ability to make data-driven decisions.
· Finally – You want to be visible, not a number. We are a tight team that thrives on collaboration. We know everyone by name and take success personally. If you are still excited, interested, and ready for a challenge. Contact us ASAP.
Wait, There’s More!
· Paid holidays
· Generous Paid Time Off
· Health, Dental, Vision benefits
· Life insurance
· Flexible hours (Standard PST 9-5 hours to start)
Salary is negotiable based on experience.
Job Type: Full-time
Pay: $50,000.00 – $70,000.00 per year
Benefits:
Schedule:
Supplemental Pay:
COVID-19 considerations:
Work from the comfort of your own home.
Application Question(s):
Experience:
Work Location: Remote
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