Optum is a global organization that delivers care, aided by technology to help millions of people live healthier lives. The work you do with our team will directly improve health outcomes by connecting people with the care, pharmacy benefits, data and resources they need to feel their best.
Here, you will find a culture guided by diversity and inclusion, talented peers, comprehensive benefits and career development opportunities.
Come make an impact on the communities we serve as you help us advance health equity on a global scale. Join us to start
Caring. Connecting. Growing together.
Seeking an accomplished integrated marketing expert to partner with product marketing and sales to conceptualize and implement demand generation and market engagement strategies that will enhance brand awareness, increase market engagement, and drive client acquisition, retention, and growth.
Responsibilities will include enhancing market awareness and assist with pipeline growth through the development of B2B marketing campaigns, product-specific growth initiatives and results analysis and optimization.
This role will help identify, evaluate, and shape opportunities while taking the lead on campaign execution and diversification of channel strategies.
You’ll enjoy the flexibility to work remotely
from anywhere within the U.S. as you take on some tough challenges.
Primary Responsibilities :
Develop market engagement strategy and execute plans that develop new sales opportunities while building brand equity among target personas
Develop and lead the execution of integrated marketing programs to target audiences in alignment with brand, market, and solution categories
Collaborate with product marketing and sales to achieve business goals
Manage all channels aligned to the campaign including social, web, email and media partners
Oversee campaign performance and proactively modify or recommend prospect marketing outreach strategies accordingly. Report performance to broader team and key stakeholders, including progress toward KPIs.
Build internal relationships to facilitate cross-functional collaboration
Effectively manage timelines, budgets and competing priorities
Assets :
Highly organized and process-oriented, pragmatic solution seeker, results driven and high energy, with strong can do work ethic
Excellent verbal, written and interpersonal communications skills
Solid project management experience within a matrix organization
Collaborative Partner
You’ll be rewarded and recognized for your performance in an environment that will challenge you and give you clear direction on what it takes to succeed in your role as well as provide development for other roles you may be interested in.Required Qualifications :
Bachelor’s Degree or equivalent experience
5+ years Integrated marketing experience
Experience developing and managing complex marketing campaigns
Experience with all marketing mediums and disciplines from direct mail, email to intranets and social media
Experience with campaign tracking, metrics management and optimization strategies
Proven experience with demand generation or solution marketing
Preferred Qualifications :
B2B Marketing experience
Health care industry experience
California, Colorado, Connecticut, Nevada, New Jersey, New York, Rhode Island, or Washington Residents Only :
The salary range for California, Colorado, Connecticut, Nevada, New Jersey, New York, Rhode Island or Washington residents is $85,000 to $167,300 per year.
Pay is based on several factors including but not limited to education, work experience, certifications, etc. In addition to your salary, UnitedHealth Group offers benefits such as, a comprehensive benefits package, incentive and recognition programs, equity stock purchase and 401k contribution (all benefits are subject to eligibility requirements).
No matter where or when you begin a career with UnitedHealth Group, you’ll find a far-reaching choice of benefits and incentives.
All employees working remotely will be required to adhere to UnitedHealth Group’s Telecommuter Policy
At UnitedHealth Group, our mission is to help people live healthier lives and make the health system work better for everyone.
We believe everyone of every race, gender, sexuality, age, location and income deserves the opportunity to live their healthiest life.
Today, however, there are still far too many barriers to good health which are disproportionately experienced by people of color, historically marginalized groups and those with lower incomes.
We are committed to mitigating our impact on the environment and enabling and delivering equitable care that addresses health disparities and improves health outcomes an enterprise priority reflected in our mission.
Diversity creates a healthier atmosphere : UnitedHealth Group is an Equal Employment Opportunity / Affirmative Action employers and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, protected veteran status, disability status, sexual orientation, gender identity or expression, marital status, genetic information, or any other characteristic protected by law.
UnitedHealth Group is a drug-free workplace. Candidates are required to pass a drug test before beginning employment
Description: By bringing together people that use their passion for purposefulinnovation, at Lockheed Martin we keep people safe and solve...
Apply For This Jobbr{display:none;}.css-58vpdc ul > li{margin-left:0;}.css-58vpdc li{padding:0;}]]> Real Equity Acquisitions is one of the top real estate investment companies in each of...
Apply For This Jobbr{display:none;}.css-58vpdc ul > li{margin-left:0;}.css-58vpdc li{padding:0;}]]> Now is the time to join our Disney e-commerce team as we grow and reimagine...
Apply For This JobAt Swickard, we’re passionate about vehicles, and committed to providing 100% customer support and satisfaction – that’s where you come...
Apply For This Jobbr{display:none;}.css-58vpdc ul > li{margin-left:0;}.css-58vpdc li{padding:0;}]]> The Titan Motor Group is currently seeking a dedicated and experienced individual who wants an...
Apply For This Jobbr{display:none;}.css-58vpdc ul > li{margin-left:0;}.css-58vpdc li{padding:0;}]]> Apply Today! ZMG Corporate Office5975 Castle Creek Pkwy. N. Dr. Suite 100Indianapolis, Indiana 46250 JOB...
Apply For This Job