Lancesoft Hiring for Marketing Analyst – Seasonal Marketing at Please note: Actual location may vary., RI Full Time

Job Description

Pay range 35$ to 38 $ / HR

Duties :

Key Responsibilities :

Working closely with the Sr. Marketing Manager and business partners across the organization, the Marketing Analyst will specifically be responsible for the following :

Partner with the Sr. Marketing Manager in developing the Marketing strategy by preparing competitive analysis, leveraging analytics to recommend campaign optimizations, and putting together materials to communicate strategy to both internal and external partners.

Lead the execution of marketing strategies and tactics across paid, earned, and owned channels. Tactics include email, paid media, affiliate, social, direct mail, in-store, and more.

Must deliver work that is on-time, on-budget, and on-strategy.

Manage and develop strong, collaborative relationships with Business Partners across the organization to ensure marketing initiatives meet deadlines.

Leverage analytics to measure campaign success, and support optimization to deliver desired results.

Apply lessons learned and continuously improve the way that work is developed and delivered, providing feedback and implementing changes to optimize internal processes.

Act as an independent self-starter and anticipate requests to properly execute projects and initiatives.

Be able to negotiate compromises, have difficult conversations, and manage up / across / down within and across teams in a positive and collaborative spirit.

Ensure all marketing materials are on-strategy and meet marketing, brand, and legal guidelines

Experience :

Required Qualifications

3+ years of marketing experience with a strong foundation of business, retailer, and consumer understanding

2+ years of retail marketing or retail agency / strategy experience.

1+ years of digital marketing experience

Preferred Qualifications

1+ years of brand or category management experience a plus.

1+ years of shopper marketing experience a plus.

Proven track record of the ability to work collaboratively with internal and external business partners in delivering positive ROI results.

Creative problem solver who can incorporate new learnings into existing plans and act decisively and independently.

Proven ability to work creatively and analytically in a problem-solving environment

Intellectual curiosity about the customer, customer journey and experience

Self-motivated, high-capacity individual who can function and win in a demanding, performance-driven environment.

Excellent communication skills that can be effectively articulated in both written and oral forms across a diverse audience.

Strong PC knowledge including Microsoft Word, Excel, and PowerPoint.

Education :

Bachelor’s degree required. Relevant Experience.