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Job description
Ready to join a US Best Managed Company?! Kent Nutrition Group (KNG), a member of the Kent Corporation family of companies, has a fantastic opportunity to join their thriving team as a Marketing and Sales Support Manager – National Accounts! This critical role is is responsible for managing the overall marketing and retail sales support functions pertaining to KNG’s National Accounts business. In addition, this position manages the planning, development, presentation and execution of marketing and sales support activities that contribute to growing KNG’s branded business within its National Accounts
- This is a salaried position, and the successful individual must work out of the corporate office in Muscatine, Iowa.
PRIMARY DUTIES & RESPONSIBILITIES:
- Manage Account Marketing
- Work with the National Account Sales Team to identify the specific needs of each National Account and then develop plans to properly sell, market and train each account as needed.
- Manage Marketing Support
- Will lead the efforts in defining the needed National Account marketing support materials and will work with others to develop them and ensure that they are used within the National Account channel.
- Manage Advertising Planning
- Will work to develop key advertising plans that help drive sales and help achieve greater brand and product awareness within the National Account channel.
- Manage Training
- Develop multiple training materials that can be used at each account and across the channel to help store associates better sell our products.
- Manage Programs
- Will work to develop programs and campaigns that can better sell our products during seasonal times of the year (i.e. Chick Days in the spring, Show Feeds in the Fall)
- Manage Promotions
- Will develop and execute an annual plan that addresses the needs of all of the National Accounts both as a group and as individual accounts. Will also oversee the analysis of all National Account marketing budgeting and spending.
- Manage Sales Support
- Attend and present at all relevant National Accounts with Director of Sales- National Accounts & Private Label.
- Provide appropriate sales support and training materials to the Retail Sales Specialist Team.
- Plan and develop sales contests, sales blitzes and support sales meetings.
- Event & Tradeshow planning and support.
EDUCATION:
- Bachelor’s degree or higher in business, ag or marketing
EXPERIENCE & QUALIFICATIONS:
- 5 or more years of experience in a consumer marketing or consumer sales role
- Experience working in the agricultural industry – specifically commercial, lifestyle or companion animals
- Proficient at using Microsoft Word, Excel and Power Point
- Experience working within consumer product companies and/or outside design agencies preferred.
- Experience in digital, social and email marketing preferred
- Graphic design experience preferred
- Strong project management skills and able to use related project management software for project management
- Mature leadership skills including the ability to lead large cross-functional teams
- Strong problem solving skills
- Excellent communication skills, both written and oral
- Must be able to manage multiple projects at one time
TRAVEL:
- Travel of approximately 20% of the time is required.
Job Type: Full-time
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Employee assistance program
- Flexible spending account
- Health insurance
- Life insurance
- Paid time off
- Retirement plan
- Vision insurance
Schedule:
- 8 hour shift
- Monday to Friday
Ability to commute/relocate:
- Muscatine, IA 52761: Reliably commute or planning to relocate before starting work (Required)
Application Question(s):
- Do you now or in the future require company sponsorship to legally work in the United States?
Experience:
- Marketing: 1 year (Preferred)
Work Location: One location
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