Digital team is seeking a Web/CMS Content Specialist to support web content creation, optimization and delivery on our consumer website, directenergy.com The Web Content/CMS Specialist will combine user-centered content with UX design best practices to build and maintain web pages.
Essential Duties/Responsibilities:
Write and edit compelling content for our consumer-facing website experience to drive engagement and conversions
Build and manage pages in the CMS, creating layouts that adhere to UX best practices
Operate under limited guidance completing moderately complex projects
Ensure content complies with brand standards, UX writing guidelines, web style guide, legal and SEO best practices
Collaborate with a variety of digital, marketing and subject matter experts to produce web content for product pages, marketing landing pages, FAQs, long-form educational web content, and instructional/transactional content to guide users through digital journeys
Initiate and assist with content updates on the picknrg.com website within our CMS, i.e. build landing pages, update or remove existing pages, fix issues such as broken links or HTML errors, update metadata
Assist with troubleshooting and site audits to ensure UX, SEO, accessibility, regulatory compliance, and technical set-up adhere to best practices and business goals
Minimum Requirements:
Bachelor’s Degree in Journalism, Marketing, or related field; or equivalent education and experience
3+ years of experience in content strategy, content design, UX writing, or similar experience
3+ years of experience with AEM, SDL Tridion, Sitecore, Joomla, Shopify, Magneto, Drupal or similar CMS
Technical proficiency in HTML
Superior writing, editing, and proofreading skills
Understanding of UX principles, information architecture and how content fits into the overall digital experience
Excellent leadership, communication and teamwork skills
Strong organizational and project management skills with the ability to take initiative on projects and work in a fast-paced environment
Proficiency with MS Office
Familiarity with SEO best practices preferred
Job Types: Full-time, Contract
Pay: $50.00 – $60.00 per hour
Benefits:
Schedule:
Experience:
Work Location: Remote
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