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JOB DESCRIPTION
The Marketing Analyst will assist the VP of Data Analytics and Insights and Chief of Growth Officer.
The role will be responsible for analyzing data from different sources and identifying opportunities in the market. They use this information to produce reports that identify areas of growth, branding strategies based on research patterns they’ve identified through their studies, as well as customer acquisition methods such as an inefficient place within a funnel where there could be more conversions happening than before. The Marketing Analyst will prioritize data-driven analysis to optimize marketing strategy .
MINIMUM REQUIREMENTS
- 3-5 years Data/Business Analyst experience
- Excellent Excel skills – Power BI, Power Query or Power Pivot experience
- Proficiency in reporting, modeling, and analysis in Excel
- Ability to manipulate large data sets
- Marketing knowledge/experience
