Home Health Care, Inc Hiring for SEO Marketing Specialist – Healthcare and Long Term Care Job at Minneapolis, MN Full Time

Job Title: SEO Marketing Specialist

Company: Home Healthcare Inc.

Location: (In-Office) Golden Valley, MN

Salary: $125k – $175k

Schedule: Full Time

Home Healthcare Inc. and our family of companies is seeking knowledgeable SEO Marketing Specialists in the Twin Cities metro area to join our team here in Golden Valley! As a SEO Marketing Specialists, you would be responsible for growing the online presence of our family of companies (10+ business lines) and assisting in the updating and optimization of multiple websites and marketing material. Successful applicants will reach out to us directly or include a cover letter with examples of companies AND keywords they have used to get on the 1st page of Google. Only local applications, or individuals considering relocating, will be considered as this is an in-office role.

At Home Health Care Inc. We offer competitive pay and the opportunity to learn from experienced entrepreneurial leaders that provide mentorship to help you achieve your full potential! Our benefits include:

• Medical Insurance
• Dental Insurance
• Life Insurance
• Short/Long Term Disability
• 401k with Match
• Paid time off and paid holidays

SEO Marketing Specialist Qualifications:

• Bachelors’ Degree in marketing, business, information technology or communication OR Minimum 2 to 3 years of experience in successfully developing and executing SEO campaigns
• Familiar with digital analytics and SEO tools like SEMRUSH and Google Search Console
• Thorough comprehension of search engine optimization: technical, on-page, and off-page SEO
• Understanding of search engine algorithms and ranking methods
• Experience with, HTML, CSS, and JavaScript to support technical SEO requirements is preferred
• Good understanding of back link analysis
• Knowledge of competitor research and keyword research.
• Good understanding of back link analysis

SEO Marketing Specialist Responsibilities:

• Creating high-quality SEO content including blog content
• Perform competitive analysis of other companies within the home care industry
• Support in the research, development, and implementation of SEO optimization strategies
• Perform keyword research, expansion, and optimization to use for the company’s website and marketing materials
• Support in the development and execution of the link building strategy
• Monitor and stay up to date with the changes in search engine algorithms
• Ensure our SEO efforts are in keeping with the latest SEO/SEM strategies
• Determine measurable goals that demonstrate improvement in SEO efforts
• Collaborate with content teams to drive SEO in content creation and marketing as well as connecting with the web development team in order to ensure best practices are being implemented
• Efficiently communicate with internal and external teams to align goals and manage the SEO strategy

About Home Health Care, Inc:

At Home Health Care, Inc., we employ self-driven individuals who are passionate about providing quality health care like nursing, therapy, and home health aide services to residents of 21 Minnesota counties. With over 25 years as a locally-owned Medicare-certified home health agency, we have grown into a family of services, continuing to find new ways to bring the best care to wherever our clients call home.

Job Type: Full-time

Pay: $125,000.00 – $175,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Employee discount
• Health insurance
• Health savings account
• Life insurance
• Paid time off

Schedule:

• 8 hour shift
• Monday to Friday

Ability to commute/relocate:

• Minneapolis, MN 55427: Reliably commute or planning to relocate before starting work (Required)

Experience:

• HEALTHCARE SEO Campaign: 5 years (Preferred)
• Marketing Agency (multiple clients at one time): 5 years (Preferred)

Work Location: One location