Frasco Inc Hiring for Marketing Coordinator at Irvine, California, United States, 92602 Full Time

Description : Description

Description

ABOUT US : Frasco Investigative Services, a division of Frasco, Inc., provides unparalleled quality investigations throughout the entire United States.

Frasco is a full-service investigation corporation serving the insurance, legal, employment, and entertainment communities.

Our client base includes many of the nation’s largest insurance carriers in the workers’ compensation, liability, and disability arenas;

corporate and independent counsel; risk management for entertainers and public figures; and many municipalities and public agencies.

Services we provide include surveillance, statement & interviews, activities checks, background checks, and other investigative endeavors.

Through our Frasco Profiles division we provide national and international pre-employment screening.

Candidate Description :

• Experience in managing online advertising, social media, email, and marketing database campaigns
• Project management experience and time-management skills
• Exhibits critical thinking skills, strong problem-solving skills and meticulous attention to detail
• Creative mind with superb written and verbal communication skills
• Working knowledge of computer applications, programs, and features
• Must complete administrative tasks
• Team player and collaborator; takes direction well
• Familiarity with Customer Relationship Management and Content Management System software(s)
• Ability to juggle multiple tasks on short deadlines
• Strong organizational skills for managing concurrent projects for various departments

Responsibilities :

• Webinar promotional set-up, administration, in-training moderating, post-event set-up
• Email marketing; campaign creation and set-up
• Campaign concept development and collaboration with leadership and sales teams
• Social media campaign concept development and management
• Launching and maintaining Google SEO / SEM management
• Content writing (blogs, press releases, social media posts, emails, and white papers)
• Course and presentation development with training team
• Marketing / promotional calendar management
• Brainstorms marketing initiatives with a focus on driving sales
• Generating reports, viewing marketing metrics, extracting data and sharing project updates
• Finalizing and reformatting sales presentations and proposals
• Contributes to overall marketing strategy and design
• Sets up tracking systems for online marketing activities
• Conducts market research; identifies and analyzes competitors
• Organizes promotional activities for new services
• Prepares monthly, quarterly, and annual forecasts
• Simplify complex data into a user-friendly format such as graphs, charts and other visual aids for clients and management
• Ability to comprehend and interpret competitor strategies and consumer behavior
• Ability to gather large amounts of data and convert it into meaningful analysis
• Performs website landing page updates
• Updates marketing collateral and customizes based on sales requirements

Requirements : Required :

Required :

• Education in Marketing / Advertising / Communications (AA or BA)
• Minimum of 5 years of experience in marketing-related role(s)
• B2B marketing experience
• Proficient in Microsoft Office (PowerPoint and Excel)

Preferred Experience :

• Google SEO / SEM (Google Ads)
• Social Media Management
• Microsoft Dynamics
• Adobe Marketo
• Adobe Creative Suite (Premiere Pro, Illustrator, InDesign, Photoshop)
• WordPress
• Hootesuite

Salary is competitive and commensurate with experience.

All inquiries will remain confidential. EOE

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