Enterprise Holdings Hiring for Performance Marketing Manager – Marketing at St Louis, MO, United States Full Time

Overview

As we continue to build our team in support of our vision to the be the world’s best and most trusted mobility company, we are excited to announce the opening of a Performance Marketing Manager!

The Performance Marketing Manager develops and leads strategies aimed at driving digital commerce growth for Enterprise Holdings brands and business lines.

This role will partner closely with external vendors and internal business stakeholders, including the Marketing Activation, Analytics, MarTech, Product, and Content teams to increase customer acquisition and conversion via enhanced ROI across our EH digital portfolio.

Responsibilities of this role include managing our North American SEM, SEO, performance content, programmatic media, affiliate marketing, and conversion rate optimization testing programs.

This role manages an internal team of performance marketing specialists, external agencies, and other partners, to maximize performance and to continuously deliver on our promise of the World’s Best and Most Trusted Mobility Company.

Enterprise offers an excellent package with market-competitive pay, comprehensive healthcare packages, 401k matching & profit sharing, schedule flexibility, paid time off, and organizational growth potential.

Compensation decisions will be made based on factors that include but are not limited to experience, education, location and skill level

This position is located at our Global Corporate Headquarters in Clayton, MO.

Company Overview

Enterprise Holdings Inc. is a leading provider of mobility solutions, owning and operating the Enterprise Rent-A-Car () , National Car Rental () and Alamo Rent A Car () brands through its integrated global network of independent regional subsidiaries () .

Enterprise Holdings and its affiliates offer extensive car rental, carsharing, truck rental, fleet management, retail car sales, as well as travel management and other transportation services, to make travel easier and more convenient for customers.

Privately held by the Taylor family of St. Louis, Enterprise Holdings together with its affiliate Enterprise Fleet Management manages a diverse fleet of 2.

1 million vehicles and accounted for nearly $30 billion in revenue in fiscal year 2022 through a network of more than 10,000 fully-staffed neighborhood and airport rental locations in more than 90 countries and territories.

Responsibilities

Lead performance marketing programs across multiple channels including campaign planning, implementation, budget management, performance analysis, and optimization.

Oversee large, multi-million dollar performance media budgets.

Coach and develop team of SEO, performance media, and performance content specialists.

Drive innovation and best practices, regularly sharing thought leadership across marketing and key stakeholders.

Manage agency partners to prioritize initiatives and resources to meet business objectives.

Lead collaboration with other marketing teams and departments to enable integrated strategies.

Cultivate strategic relationships with media and technology partners.

Identify and report on key performance indicators and opportunities for improvement on a regular basis.

Manage performance marketing expenses, budgets, and forecasts.

Develop test and learn strategies and road maps across performance marketing initiatives.

Equal Opportunity Employer / Disability / Veterans

Qualifications

Minimum : Bachelor’s Degree

Bachelor’s Degree

Must be authorized to work in the United States and not require work authorization sponsorship by our company for this position now or in the future

Seven (7+) years or more of experience in Performance Marketing with a proven track record of leading multiple channels such as SEO, SEM, display, paid social, and affiliate

Experience overseeing large media budgets across multiple brands or lines of business

Experience managing large teams at outside agencies or vendors, including setting expectations, overseeing budgets, and communicating improvement opportunities

Experience using large amounts of data to develop actionable insights

Preferred :

Travel or automotive experience

Competency Based : Results-Oriented

Results-Oriented

Managing and Developing People

Working With a Team

Planning and Organizing

Problem Solving

Communication

Enterprise Holdings / Enterprise Rent-A-Car / Alamo Rent A Car and National Car Rental seeks and values people of all backgrounds because every employee, customer and business partner is important.

Enterprise Holdings is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, national origin, sexual orientation, gender identity or protected veteran status and will not be discriminated against on the basis of disability.