Delta Hiring for Specialist, Card Products Marketing Job at Atlanta, GA Full Time

In Deltas journey to becoming a beloved and trusted consumer brand, Lifecycle Marketing connects Retail & Relationship marketing to maximize short-term revenue and to grow long-term customer relationships by anticipating customers wants and needs – and then delivering on them. Delta is seeking a Specialist, Card Product Marketing, to support the development and execution of Co-Brand and Delta Gift Card marketing campaigns. S/he will be joining a fast-paced team focused on card revenue opportunities. The successful candidate will have a proven record of cross-collaborating across marketing disciplines and business units.

Responsibilities:

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  Support strategy development and execution of Co-Brand and Delta Gift Card campaigns via email, digital and paid media channels designed to drive increased revenue, engagement, and loyalty
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  Analyze performance to strategize and identify test and learn opportunities to generate increased revenue for Delta through Delta Gift Card and Co-Brand card products
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  Partner with Marketing Analytics team to manage tracking and reporting of progress against success metrics within a strategic Marketing attributable storytelling framework
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  Optimize the strategy of always-on Co-Brand and Delta Gift Card product communications by identifying net-new opportunities and refining current communications strategy to achieve optimal results
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  Compose and distribute status and performance updates to leaders in partnership with Manager
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  Partnering with Marketing, Delta Gift Card and Co-Brand teams to develop and execute Delta Gift Card and Co-Brand card products marketing campaigns.
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  Creatively strategize and optimize marketing campaigns to drive increased revenue for Delta through Delta Gift Card and Co-Brand card products.
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  Make recommendations for partners and managers to collaborate on and come to a decision

• 4-5 years experience in Marketing, Communications, or related field
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  A customer-centric mindset with a passion for thinking creatively
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  Embraces diverse people, thinking and styles
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  Organized with a track record of successful project management skills
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  A penchant for data storytelling
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  Where permitted by applicable law, must have received or be willing to receive the COVID-19 vaccine by date of hire to be considered for U.S.-based job, if not currently employed by Delta Air Lines, Inc.