Confidential Hiring for Director of Membership and Marketing at Lansing, Mi, US Full Time

Responsibilities

Membership

Oversees and manages Association Management Software (AMS) membership database and ensures all necessary changes are reflected in association’s publications, website, member directory, event communications, and signage.

Manages membership renewals and processes all membership applications and terminations. Focuses a significant amount of time on new member outreach, an association priority, by proactively reaching out to key targets, attending industry conferences, and through print and digital marketing.

Works with relevant association Committee. Creates and administers membership campaigns. Prepares membership reports for leadership and Board of Directors.

Marketing and Communications

Develops creative and engaging print and digital membership marketing materials, sponsorship brochures, newsletters, magazine, conference materials, forms, etc.

Produces content for and manages website. Promotes industry via social media (LinkedIn, Facebook, Instagram, YouTube, etc.

Manages specialized computer software to produce high quality digital publications via multiple media platforms and makes recommendations for any needed changes in utilized software.

Skills and Qualifications :

To achieve our mission, we hire energetic individuals with a positive and entrepreneurial mindset who possess the following skills :

• Bachelor’s degree in communications, marketing, business, association management, or a related field.
• Five to eight years of association management experience.
• Excellent verbal and written, i.e., soft communication skills.
• Strong organizational skills with demonstrated ability to prioritize multiple projects and meet deadlines.
• Work accurately with a laser focus attention to detail
• Solid computer skills, extensive knowledge of MS Office.
• Knowledge of and proficiency with social media platforms; experience with digital marketing.
• Ability to work individually and collaboratively as part of a team.
• Detail-oriented, proactive, assertive, and self-motivated.
• Proven experience developing marketing plans and campaigns
• Strong project management, multitasking, and decision-making skills
• Metrics-driven marketing mind with an eye for creativity
• Experience with marketing automation tools
• Professional and friendly demeanor especially in member communications
• Ability to take ownership of a process and to use problem-solving skills to resolve issues
• Demonstrate the highest level of personal and ethical standards
12 hours ago