About Civica
Over the past two decades, shortages of generic, injectable medications critical to the lifesaving work of hospitals in the United States have become commonplace. Approximately 200 medically necessary drugs are on the U.S. Food and Drug Administration’s shortage list. Manufacturing challenges and predatory pricing are both the cause and result.
Who suffers most? Patients.
Civica is a 501(c)(4) social welfare organization established in 2018 by health systems and philanthropies to reduce chronic generic drug shortages and related high prices in the United States. Led by an experienced team of health care and pharmaceutical industry leaders.
Today, more than 50 health systems have joined Civica. They represent over 1,200 hospitals and over 30 percent of all U.S. hospital beds. Civica has also begun to supply the U.S. Department of Veteran’s Affairs, the U.S. Department of Defense, and the U.S. Strategic National Stockpile of essential medicines.
Civica is improving patient outcomes and reducing healthcare costs by making strides to ensure patients and their needs come first and that essential generic medications are accessible and affordable. Since established, the #1 Policy for the Civica team has been “Do What Is in the Best Interest of Patients.”
Civica is launching a subsidiary to enter the Outpatient pharmacy market partnering with Blue Cross Blue Shield with the goal of reducing drug prices, especially high-cost generic drugs where market forces are not working to control drug costs.
To find out more about how Civica’s innovative model is directly impacting patient care, click here to read a recent article from the New England Journal of Medicine.
https://catalyst.nejm.org/doi/full/10.1056/CAT.21.0189
Intro to Civica
Position Summary
The Executive Director of Marketing will oversee all components of marketing Civica’s value proposition to solve drug shortages of generic medications. Responsible for developing Civica’s marketing strategy and material to support it business objectives. Responsible for supporting the account management teams with materials, objection handling preparation, and participation in Member (and potential member) meetings. Highly motivated, self-starter with great written and verbal communication skills.
Essential Duties and Responsibilities
The essential functions include, but are not limited to the following:
Minimum Qualifications (Knowledge, Skills, and Abilities)
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