Children’s Plus Inc Hiring for Marketing Specialist/Copywriter Job at Beecher, IL Full Time

Educational wholesaler seeking a professional with a strong background in marketing and copywriting.

COMPANY DESCRIPTION

Children’s Plus, Inc. is one of the fastest growing distributors of children’s and young adult books in the country. We supply books and other literary materials to both school and public libraries across the country through our nationwide connection of sales representatives. A family-owned company with over 150 employees on site, we pride ourselves on our relationships with both our customers and our staff.

Requirements:

• Bachelor’s degree in marketing or communications
• Strong copywriting & communication skills
• Proficiency in Microsoft Office Products
• Proficiency in Salesforce and Pardot preferred
• Proficiency in Adobe Suite, Canva, and WordPress preferred
• Experience with email marketing
• Experience with Google Analytics reports
• Understanding of Google Analytics tracking, optimization, and reporting tools
• Strong grasp of performance metrics with the ability to deep dive into this area and use your findings to identify business opportunities and translate these into effective marketing strategies

• Organizational skills with the ability to multi-task

• Familiarity with quantitative and qualitative data collection
• Strong analytical and critical thinking skills
• Strong capabilities in online social media and search engine optimization (SEO)
• Knowledge of basic HTML preferred
• Experience in managing multiple projects and tasks

Responsibilities:

• Understand business strategy and objectives to effectively translate them into messaging that engages customers and influences action
• Development and implement innovative marketing campaigns
• Lead and execute marketing projects to grow the business through new customer acquisitions
• Identify then apply new and creative ways to reach specific audiences
• Responsible for much of our organization’s visibility
• Manage social media accounts and website content

• Create marketing emails
• Contribute information, ideas, and research to help develop marketing strategies
• Translate complex data into simple graphs and text
• Gather and analyze Google Analytics reports and come up with conversion improving recommendations
• Produce, maintain, update, and ensure accuracy of marketing collateral
• Write and edit marketing copy, messages, and campaigns
• Support national sales representatives

Experience:

• Marketing: 2 years (Preferred)
• Copywriting: 2 years (Preferred)

Job Type: Full-time

Pay: $35,000.00 – $40,000.00 per year

Benefits:

• 401(k)
• Health insurance
• Paid time off

Schedule:

• 8 hour shift
• Day shift
• Monday to Friday

Work Location: One location