The Marketing Coordinator is responsible for all marketing functions for the organization, including branding, graphic design, and marketing, as well as various professional development events to increase sales and member participation.
This includes creating and implementing a 12-month marketing plan for the organization and creating social media content, digital and physical marketing materials, email marketing content, and various additional marketing and public relations responsibilities.
Collaborate with team members to ensure organizational goals are met.
ESSENTIAL DUTIES & TASKS
Marketing & Advertising Management
Asset Creation & Brand Management
Public Relations
Strategic Execution
QUALIFICATIONS
Required
1-3 years of related marketing, graphic design and communications experience.
Prior experience using Adobe InDesign, Illustrator, and Photoshop, with base knowledge of full Adobe Suite.
Travel : Must be able to travel up to 20% of the time.
Preferred
KNOWLEDGE & SKILLS
Knowledge :
Advanced knowledge of Microsoft Office and Google Suite programs
Basic audio and video editing skills
Proficient in the use of social media platforms and ability to manage such platforms
Strong organizational, oral and written communication skills
Basic Skills :
Constantly (More than 5.6 hours or 69% of the day) : Critical Thinking, Reading Comprehension, Speaking, Writing
Frequently (Between 2.6 hours and 5.5 hours or 33% to 68% of the day) : Active Learning, Active Listening, Monitoring, Complex Problem Solving
Occasionally (Up to 2.5 hours or 32% of the day) : Learning Strategies
Rarely : (Less than 1 hour or 12% of the day) : Mathematics
Resource Management Skills :
Constantly (More than 5.6 hours or 69% of the day) : Time Management
Occasionally (Up to 2.5 hours or 32% of the day) : Management of Material Resources,
Social & System Skills :
Constantly (More than 5.6 hours or 69% of the day) : Service Orientation, Social Perceptiveness
Frequently (Between 2.6 hours and 5.5 hours or 33% to 68% of the day) : Coordination, Judgment and Decision Making
Occasionally (Up to 2.5 hours or 32% of the day) : Systems Analysis, Systems Evaluation, Instructing, Negotiation, Persuasion
Technical Skills :
Frequently (Between 2.6 hours and 5.5 hours or 33% to 68% of the day) : Troubleshooting
Occasionally (Up to 2.5 hours or 32% of the day) : Programming
Rarely : (Less than 1 hour or 12% of the day) : Equipment Maintenance, Equipment Selection, Installation, Operation and Control, Operations Analysis, Repairing
WORKING CONDITIONS
The working conditions described here are representative of those an employee encounters while performing the essential functions of this job.
Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions
Physical & Psychomotor Demands :
Constantly (More than 5.6 hours or 69% of the day) : Finger & Hand Dexterity, Hearing, Repetitive Motion, Sitting
Frequently (Between 2.6 hours and 5.5 hours or 33% to 68% of the day) : Reaching, Standing, Walking
Rarely : (Less than 1 hour or 12% of the day) : Balancing, Crouching, Kneeling, Lifting, Multi-limb Coordination, Pulling, Pushing
Work Type :
Medium work : Exerting up to 50 pounds of force occasionally, and / or up to 30 pounds of force frequently, and / or up to 10 pounds of force constantly to move objects.
Work Environment :
Everyday risk and discomfort level : The environment involves everyday risks or discomforts that require normal safety precautions typical of such places as offices, meeting and training rooms, libraries, residences, or commercial vehicles, e.
g., use of safe work practices with office equipment, avoidance of trips and falls, observance of fire regulations and traffic signals.
The work area is adequately lighted, heated, and ventilated.
EEO Disclaimer
The American Association of Personnel Administrators is an Equal Opportunity Employer and does not discriminate on the basis of race, color, national origin, sex (including sexual orientation and transgender identity), disability, age, religion, military status, ancestry or genetic information (collectively, “Protected Classes”).
The information contained in this job description is for compliance with the Americans with Disabilities Act (A.D.A.) and is not an exhaustive list of the duties performed for this position.
Additional duties are performed by the individual currently holding this position and additional duties may be assigned.
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