Summary
The Senior Marketing Director maintains and grows relationships with assigned customer accounts, while achieving revenue and profitability expectations. Reporting to the VP of Agency Services, the Senior Marketing Director is expected to retain existing business, while recognizing and pursuing profitable growth opportunities within assigned customer accounts. Customer accounts are typically nationally based and most accounts require the Senior Marketing Director to lead various disciplines within the direct and digital marketing space.
The Senior Marketing Director is responsible for driving strategy and developing new business opportunities within the accounts they are assigned. They must completely take ownership of the relationship at this highest level of said accounts in collaboration with the EVP, VP of Agency Services and/or assigned sales representative.
Responsibilities
Drive Revenue and Growth
Client Relationship Builder
Strategic Leader
Account Management
Accountabilities and Performance Measures
Organizational Alignment
Supervisory Responsibilities
Lead an Account Management team. Carries out supervisory responsibilities in accordance with the organization’s policies and applicable laws. Responsibilities include interviewing, hiring, and training employees; planning, assigning, and directing work; involved in appraising performance, rewarding and disciplining employees, addressing complaints and problems.
Qualifications
Education and/or Experience
Bachelor’s degree (B. A.) in Marketing related major and 10+ years direct marketing related experience in a client services role and/or training. Multi-channel marketing experience highly desired. Excellent people skills required. Self-starter, customer focused team player.
LANGUAGE SKILLS
Ability to read, analyze, and interpret general business periodicals, professional journals, technical procedures, or governmental regulations. Ability to write reports, business correspondence, and procedure manuals. Ability to be comfortable with and effectively present information and respond to questions from groups of managers, clients, customers, and the general public.
MATHEMATICAL SKILLS
Ability to add, subtract, multiply, and divide in all units of measure, using whole numbers, common fractions, and decimals. Ability to compute rate, ratio, and percent and to draw and interpret bar graphs.
REASONING ABILITY
Ability to solve practical problems and deal with a variety of concrete variables in situations where only limited standardization exists. Ability to interpret a variety of instructions furnished in written, oral, diagram, or schedule form.
OTHER SKILLS AND ABILITIES
Excellent written and verbal communication skills. Strong Excel, PPT and Word skills required.
PHYSICAL DEMANDS
This position includes periods of telephone-intensive work and may require sitting for long periods of time. The ability to travel is required.
Job Type: Full-time
Benefits:
Supplemental Pay:
Application Question(s):
Education:
Experience:
Work Location: Remote
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